Senior Communications and Engagement Lead

Senior Communications and Engagement Lead

• Join Create NSW, a division of the Department of Creative Industries, Tourism, Hospitality and Sport
• Clerk Grade 9/10 with a salary range of $129,464 - $142,665 per annum plus superannuation
• Ongoing role based in The Rocks, Sydney CBD

About Create NSW
Create NSW supports the people, places, communities, and creative work that shape the cultural life of NSW. Through investment, programs and partnerships, we help make creativity visible, valued and part of everyday life. Our work is guided by the NSW Government's Creative Communities policy and a commitment to a vibrant, inclusive and future-focused sector.

About the role  

The Senior Communications and Engagement Lead will lead the design and delivery of creative and effective communication and marketing strategies that showcase Create NSW's work and priorities. You'll oversee our digital presence, ensuring our social media and online channels tell a cohesive story about the people, programs, and places that shape the cultural life of NSW. Working across the organisation, you'll provide practical advice on stakeholder engagement and communications to help bring key initiatives to life.

You'll also manage a diverse range of projects, from developing and promoting major activations and webinars, to improving online resources for the arts and creative industries. A key focus will be leading the development of a comprehensive marketing and digital strategy and supporting the implementation of a new CRM system to strengthen engagement with the sector. This is a hands-on role for someone who enjoys creative collaboration, clear communication, and seeing ideas through from concept to delivery.

For any questions related to the role, please contact Daniel Teudt, Associate Director, Executive & Business Support via

About You  

You're an experienced communications professional who enjoys working across a range of projects and audiences. You're skilled at developing clear, engaging strategies and content that connect with people and reflect organisational goals. You bring strong writing and digital communication skills, with a solid understanding of social media platforms, trends, and tools, and you know how to create content that feels authentic and consistent across channels.

You're comfortable managing competing priorities and understand how to balance creative ideas with practical delivery. Building strong relationships comes naturally to you - you listen, collaborate, and adapt your approach to suit different stakeholders. You take pride in producing work that's thoughtful, accurate, and aligned with brand standards, while contributing positively to a busy and collaborative team environment.

To learn more about the role, please click here to download the role description. 

How to Apply

Your application must include a cover letter (maximum 2 pages) and an up-to-date resume (maximum 5 pages) that details your capabilities and experience in relation to the above role. Applications must be submitted via our recruitment portal; applications will not be accepted by email.

Closing Date: 10:00am Monday 17 November 2025

Contact: Sally McRae, Talent Acquisition Partner via

Working at the Department of Creative Industries, Tourism, Hospitality and Sport

At the Department of Creative Industries, Tourism, Hospitality and Sport we bring vibrancy to NSW by growing our creative industries and workforces, driving strong visitor and night-time economies, ensuring a responsible hospitality sector, and putting arts, culture and sport at the heart of our communities.

Together we:

• Create social and economic opportunities for the state
• Support the creation of jobs across the creative, visitor and night-time economies
• Prioritise First Nations artists, stories and culture
• Ensure arts, culture and sport are at the heart of every community to be enjoyed and accessed by all 
• Drive visitation through events, campaigns and visitor experience development 
• Activate our night-time and creative economies to unlock unique precincts and community spaces
• Deliver a vibrant and responsible hospitality, liquor, racing and gaming environment
• Support NSW's key Cultural Institutions to ensure access for all, enable community experiences and education and preserve the state's diverse cultural assets and history.

We believe diversity across our department allows us to be a true reflection of NSW citizens. We are a respectful workplace committed to diversity, equity, and inclusion. If you do require an adjustment during the recruitment process, please notify us on your application form.

A talent pool may be created from this recruitment action for ongoing and temporary roles for this role or similar roles that may become available over the next 18 months.