Senior Digital Marketing Specialist

1 week ago

Mascot New South Wales, Australia First Focus Full time $90,000 - $120,000 per year

First Focus is Australia's
best
Managed Service Provider (MSP), with a team of over 300 technical professionals across offices in Australia, New Zealand and the Philippines. or over 15 years, we've thrived by acquiring new clients and pushing our boundaries. Now, we're on the lookout for an exceptional
Senior Digital Marketing Specialist
to propel us even further.

You'll be at the forefront of our marketing efforts, managing and optimizing paid online advertising campaigns across platforms like LinkedIn and Google Ads, including Performance Max and Demand Gen campaigns. Your expertise will help us build and segment audiences, enhancing visibility and conversion rates through targeted site management.

Requirements
This role will revolve around the following 4 core areas:

  • Paid Online Advertising: Craft and manage strategic campaigns to maximize our reach and impact
  • Site Management: Ensure every page is optimized for key goals, whether it's boosting visibility or enhancing conversions
  • SEO and Testing: Execute both technical and on-page SEO, alongside A/B and multivariate testing to optimize results
  • Lead Nurturing and CRM: Develop campaigns to convert traffic into qualified sales leads and maintain our Google business profiles

This means that day to day, you will have ownership and accountability for:

  • Managing paid advertising including LinkedIn and Google Ads and to assist with this, experience with Performance Max and Demand Gen campaigns will be invaluable
  • Segmenting and building audiences
  • Managing our websites and ensuring that all pages are optimised to meet relevant goals i.e. visibility & conversion
  • SEO of our websites (both technical and on-page SEO)
  • A/B testing and multivariate testing within campaigns to ensure best results are reached
  • Management and optimisation of our My Business profiles on Google
  • Creation and management of lead nurturing campaigns to convert web traffic to Sales Qualified Leads
  • Analysis of the performance of our websites, paid ad campaigns and other initiatives and creation of reports to share insights
  • Presentation of insights to our team and management

Our values are central to who we are and what we do, so they are key aspect of decision making for us when hiring. This means they are worth reviewing if you are considering applying for this exciting position in our team. They can be found on the About Us page of our website here.

Benefits

  • Flexibility: Enjoy a role that adapts to your lifestyle
  • Impact: Lead transformative marketing initiatives that enhance engagement and growth
  • Supportive Team: Collaborate with a dynamic and encouraging group
  • Career Growth: Develop your skills with the top-rated MSP in Australia (not just hype, voted best MSP in Australia 8 years running so check us out on CloudTango)
  • Attractive Compensation: Competitive salary package
  • Ongoing Learning: Benefit from 10 paid days of training leave annually

First Focus welcomes applications from Neurodiverse candidates. We recommend & appreciate disclosure along with the application so that a copy of our Neurodiversity Statement can be provided outlining the flexible options we can offer to best showcase your skills.

Ready to take the next step in your career? Join us at First Focus and be part of a team where your contributions make a real difference. Explore more on our values and culture by visiting the First Focus site. Apply today

  • Marketing Specialist

    5 days ago

    Mascot, New South Wales, Australia Logic Accountants Pty Ltd Full time $70,000 - $85,000 per year

    Join Logic Accountants Pty Ltd, an established professional services firm and approved sponsor under the Australian Government's Standard Business Sponsorship program. We are seeking an experienced Marketing Specialist to drive innovative campaigns, build brand awareness, and deliver measurable results.The RoleThis is a full-time position based in Mascot,...

  • Digital Marketing Specialist

    1 week ago

    Rosebery, New South Wales, Australia The Nudge Group Full time $90,000 - $120,000 per year

    Located in Rosebery - 4 days in office. 1 WFHStartup Fashion Brand is looking for a Digital Marketing Specialist to take ownership of the digital growth strategy across paid and organic channels.You will be working closely with the Head of Marketing on campaign strategy, and manage our external performance marketing agency on execution, optimise performance...

  • Digital Marketing Assistant

    2 weeks ago

    Mascot, New South Wales, Australia Heinemann Full time $60,000 - $80,000 per year

    About HeinemannFor us, passion for trading is simply in the genes. The small family business established by the brothers Carl and Heinrich Heinemann in 1879 has developed into a major distributor and retailer for the international travel retail market. Today we supply an ever-expanding Duty-Free range of global branded goods to international airports,...

  • SEO Analyst/marketing Specialist

    3 days ago

    South Yarra, Australia Reform Digital Full time

    Reform Digital is a fast-paced, full-service digital marketing agency that is growing rapidly and making a real impact. We take a client-first approach, and we believe strongly in creating business relationships built on trust - which come from incredible results and insightful conversations around digital performance. We are seeking a SEO Analyst/Marketing...

  • Marketing Manager

    2 weeks ago

    South Yarra, Australia Scooter Marketing Full time

    Looking for a role in creative marketing that offers the best of both client and agency worlds along with the chance to deliver a diverse range of marketing products and functions? At Scooter Marketing, a division of Scooter, we do things a little differently. We understand that businesses find resourcing a quality marketing function challenging. They want...

  • Digital Marketing Specialist

    1 week ago

    South Melbourne, Australia Aututech Pty. Ltd. Full time

    Your new company Aututech is a fast-growing Information Technology company providing services in app development, software, marketing strategy, real-time data analysis, risk management and payment products. At Aututech, marketing is about understanding people and building awareness about how our products and services can satisfy their needs. We are on the...

  • Digital Marketing Specialist

    1 week ago

    South Yarra, Australia Melbourne Grammar School Full time

    **Digital Marketing Specialist** We need a stellar Digital Marketing Specialist with the talent and energy to take our digital communications to the next level. You’ll lead the ongoing improvement of our digital communication channels and campaigns. You’ll be part of a friendly, collaborative team where your voice is heard and valued, and your work...

  • Marketing & Digital Specialist

    2 weeks ago

    South Yarra, Victoria, Australia Starbucks Australia Full time $90,000 - $120,000 per year

    Company DescriptionA fantastic opportunity exists to join an iconic brand and elevate your career at Starbucks Australia. There are multiple benefits to joining us; we currently have 87 stores and are aiming for a store network of more than 100+ stores in the next two years.We often say that we aren't in the coffee business serving people— we're in the...

  • Digital Marketing Specialist

    2 weeks ago

    South Melbourne, Australia Explorers Early Learning Full time

    Exciting growth phase in well-established company - Key role in the marketing team with opportunities to learn and grow - Collaborative and supportive team culture **The opportunity**: As an integral part of the marketing team, reporting to the Head of Marketing, you will be responsible for the planning, implementation, and optimisation of digital marketing...

  • Marketing Specialist

    1 week ago

    Mascot, Australia VeiraMal Consulting Full time $100,000 - $110,000 per year

    VeiraMal Consulting is seeking an experienced Marketing Specialist to join our clients business in Mascot. Our client, Saint Wine offers a great working environment and a competitive salary for the right candidate.The Marketing Specialist will be responsible for developing, executing, and managing strategic marketing initiatives to enhance brand visibility,...