Digital Marketing Assistant

2 days ago


Mascot New South Wales, Australia Heinemann Full time $60,000 - $80,000 per year

About Heinemann

For us, passion for trading is simply in the genes. The small family business established by the brothers Carl and Heinrich Heinemann in 1879 has developed into a major distributor and retailer for the international travel retail market. Today we supply an ever-expanding Duty-Free range of global branded goods to international airports, airlines, cruise liners and border shops in 100-plus countries.

The Digital Marketing Assistant role will be a Maternity Leave Cover - Max Term Part Time (30 hours) Contract - anticipated to end on September 2026.

Your new job includes

As the Digital Marketing Assistant, you will be supporting the overall marketing plan for brand and partnership strategies, catering to a diverse range of customer segments and initiatives, leveraging various digital channels through social media, in-store media, e-commerce, loyalty program, email marketing and online platforms for Heinemann Oceania.

This is a rewarding role where you will be collaborating closely with our Digital Marketing Team to create marketing material, publish content across digital platforms, ensure brand consistency, user engagement and compliance. It involves a blend of technical and creative skills to execute effective campaigns therefore, you will be familiar with content management systems, digital analytics, project management, and strong communication.

What you will get

  • Exclusive Staff Discounts - Enjoy up to 20% off in-store and a massive 70% off during our legendary Family & Friends Sales.
  • Extra Paid Leave - Celebrate your milestones with an extra day of Annual Leave every anniversary, plus Marriage Leave, Purchased Leave, Paid Parental Leave, and Bereavement Leave.
  • Rewards That Reflect Your Value - We offer competitive pay, annual salary reviews, and a performance-based bonus scheme to recognize your impact.
  • Work-Life Balance - Enjoy free on-site parking, fixed rosters for Retail positions, and depending on the position, 1 work from home day per week for your flexibility.
  • Grow With Us - Fuel your career with learning and development opportunities from hands-on training with our Retail Training Team to e- platforms like LinkedIn Learning and Bridge.
  • Make a Difference - Be part of something bigger through our Diversity, Equity, Inclusion & Belonging Program, and our commitment to Reconciliation.
  • Wellbeing First - Access six free sessions with our Employee Assistance Program as an addition to your personal support system for navigating life's ups and downs, both at work and at home.
  • Celebrate You – We shine a light on our team through Monthly Heinemann Hero Awards, a $25 Birthday Voucher, and fun social events all year round. We love to celebrate our people

As a Digital Marketing Assistant you will

  • Support the Digital Marketing Team with managing the digital content calendar and content management systems of all Heinemann digital channels for brand and partnership initiatives.
  • Create, execute and maintain marketing material for campaigns and digital media package deliverables sold to external stakeholders, keeping in line with Heinemann's brand guidelines and strategy through effective collaboration.
  • Collaborate with internal and external stakeholders during creation of digital content to schedule and publish engaging written, visual and video content for Heinemann's marketing campaigns.
  • Obtain digital assets from stakeholders and manage the digital content approval process.
  • Ensure all digital content for Heinemann's in-store and digital touchpoints align with the company's brand guidelines, voice and identity.
  • Perform content testing, report and resolve any issues on time to ensure all digital content is working in line with intended plan. Monitor performance and share media trends and insights to improve visibility and meet business and communication goals by reaching specific audiences.
  • Effectively manage stakeholder engagement to ensure optimal business performance and relevant compliance standards.
  • Support team projects with brands, partners, airport corporations and agencies to explore new opportunities across Heinemann's in-store and digital platforms.

What you should bring along

  • Ideal experience of 2 years in retail marketing.
  • Familiar with various digital marketing channels and best practices.
  • Knowledge in photoshop and graphic design is preferred.
  • Experience in digital content creation and editing is beneficial.
  • Strong written and verbal communication skills are required with attention to detail.
  • Handle working well under pressure and with deadlines.
  • Ability to work independently and as part of a team.
  • Collaborative attitude and proactive approach to problem solving.

Sounds like you? We would love to hear from you, please submit your resume, by clicking on the' apply now' button below. Note only shortlisted candidates will be contacted



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