Digital Specialist

2 weeks ago

Sydney, New South Wales, Australia Akcelo Full time $60,000 - $120,000 per year

Join a role where every campaign, post, and piece of content helps families stay connected while their child is in hospital. As Digital Specialist, you'll play a key role in advancing Ronald McDonald House Charities (RMHC) Australia's 2025–2027 Strategic Plan - strengthening brand trust, reputation, and engagement across the country.

You'll be employed by Akcelo, one of Australia's most innovative brand-experience agencies, giving you the chance to combine purpose-driven work with the creativity and energy of an agency environment.

About the role

As Digital Specialist, you'll drive RMHC's digital strategy, ensuring the brand shows up consistently and meaningfully across all channels. You'll work closely with the RMHC Australia team, RMHC Chapters across Australia, and Akcelo's creative experts to deliver impactful campaigns and keep digital platforms fresh, engaging, and optimised.

Key responsibilities:

  • Digital Strategy & Implementation
    : Develop and execute a social and digital strategy that aligns with RMHC's values and objectives.
  • Content & Campaigns
    : Plan and oversee engaging content and campaigns across web, email, and social media.
  • Analytics & Optimisation
    : Use data and SEO insights to track performance, report monthly, and continually improve outcomes.
  • Website & SEO Management
    : Keep the RMHC Australia website current, manage Google Business Profiles, and protect the brand's online reputation.
  • Collaboration & Stakeholder Engagement
    – Work with Chapters, cross-functional teams, and external agencies to ensure a unified digital presence.

About you

You're creative, curious, and collaborative, with a strong digital marketing background and a passion for making a difference.

  • 5+ years' experience in digital marketing, social media, or communications (not-for-profit experience a bonus).
  • Strong written communication and copywriting skills with sharp attention to detail.
  • Confident with tools like Google Analytics, Meta Business Suite, Mailchimp/EDMs, SEO tools, and CMS platforms (WordPress or similar).
  • Organised and adaptable, able to juggle multiple priorities.
  • Comfortable managing agency partners and guiding stakeholders.
  • Willingness to work outside regular hours for key events and social media.
  • Valid Working With Children Check, Police Check, and driver's licence.

Sound like something that you would love to be a part of? Well, take a look at what we provide our team here at Akcelo:

  • A workplace that offers a number of flexible working options from Flex Fridays, WFH days and work from anywhere options down the track
  • A company that really values its people... you will not just be another number
  • Unbelievable employee benefits like flex fridays, annual ski trips, social events, team office drinks, free breakfast and loads more
  • A workplace that offers learning and development opportunities and an unbelievable work environment with state of the art facilities

Are you interested?

To apply for this amazing opportunity, hit the apply button now

Akcelo is committed to nurturing, creating and building a diverse environment. We welcome all applications from all walks of life.

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