Campaign Specialist, Lifecycle

1 week ago

Melbourne, Victoria, Australia Origin Energy Full time $104,000 - $130,878 per year
  • Use our customer engagement platform to enhance marketing initiatives
  • Experience in Braze, Adobe, or Salesforce Marketing Cloud
  • Melbourne based

Join a team that's All Kinds of Useful

At Origin, being useful is more than a tagline - it's how we approach work every day. As a collective, we're a team that thrives on finding better ways, working together, and owning our impact. From powering homes to delivering award-winning internet and helping to lead Australia's energy transition. If you're driven by purpose and excited to be part of something bigger, we'd love to have you on the journey.

About the Role

We're looking for a Campaign Specialist – Lifecycle to join our Customer Engagement & Retention team within Retail Marketing, with a direct focus on our LPG Business. In this role, you'll support the effective use of our customer engagement platform to enhance marketing initiatives, drive customer satisfaction, and foster lasting customer relationships. You'll work closely with the Campaign Manager to ensure campaign quality, data compliance, and platform optimisation.

Key Responsibilities

  • Execute lifecycle campaigns including briefing creative, copywriting, and building content within CRM platforms.
  • Conduct QA testing and ensure platform features meet standards and compliance requirements.
  • Analyse data requirements and support campaign execution aligned with platform capabilities.
  • Monitor platform usage and ensure compliance with data protection regulations and internal policies.
  • Provide training and support to Braze superusers and the Content team on platform best practices.
  • Collaborate with internal teams and agencies to create compelling customer journeys and implement platform enhancements.

About You

  • 2+ years' experience in a CRM role, with exposure to platforms like Braze, Adobe, or Salesforce Marketing Cloud.
  • Bachelor's degree (mandatory); front-end development skills (desirable).
  • Strong understanding of marketing automation, CRM systems, and data privacy regulations (e.g., GDPR, CCPA).
  • Basic project management skills with the ability to prioritise and coordinate across stakeholders.
  • Excellent communication and collaboration skills, with a curious and agile mindset.
  • Passionate about customer-centric approaches and committed to compliance and continuous improvement.

Origin - Where good change happens

At Origin, we're powered by people who believe in creating change.

We are committed to fostering a diverse, gender equitable workforce, where everyone is welcome, and all applications are evaluated on merit and potential. We encourage applications from Aboriginal and Torres Strait Islander Peoples, people living with disabilities, culturally diverse people, any stage in life, people with intersex variations and people within LGBTQ+ communities, including trans and gender diverse.

Enjoy a challenging career in an exciting industry where you can grow and explore your potential. If you think you have transferable skills, an appetite to learn and would be a great fit, we'd love to hear from you.

Background checks may be required to determine your suitability for this position as part of the recruitment process and during your employment. These checks may include police checks, AusCheck, medical assessment and/or drug and alcohol testing.

Please note unsolicited CVs from agencies will not be accepted.

Origin recognises Aboriginal and Torres Strait Islander Peoples as the Traditional Custodians of country throughout Australia, and we pay our respects to Elders past, present and future.

  • Campaign Manager, Lifecycle

    9 hours ago

    Melbourne, Victoria, Australia Origin Full time $80,000 - $120,000 per year

    Join a team that's All Kinds of UsefulAt Origin, being useful is more than a tagline - it's how we approach work every day. As a collective, we're a team that thrives on finding better ways, working together, and owning our impact. From powering homes to delivering award-winning internet and helping to lead Australia's energy transition. If you're driven by...

  • Lead Lifecycle Campaign Planner

    10 hours ago

    Melbourne, Victoria, Australia Xero Full time $80,000 - $120,000 per year

    Our PurposeAt Xero, we're here to help supercharge small businesses. We do this by automating routine tasks, surfacing actionable insights and connecting businesses with the right data, advisors and apps. When that happens, we're not only making life better for small business, we'll be building a stronger economy that can change the world.How you'll make an...

  • Lifecycle Marketing Specialist

    6 days ago

    Melbourne, Victoria, Australia carsales Full time $80,000 - $120,000 per year

    Are you ready to be a big part of something big?At carsales, we're all about making buying and selling a great experience. For 28 years we've been evolving with the new economy to help people choose how they move today and tomorrow.When it comes to your career, we want to provide big opportunities to help you make a big impact. But for this to be possible,...

  • Lifecycle Marketing Specialist

    4 days ago

    Melbourne, Victoria, Australia Who Gives A Crap Full time $80,000 - $120,000 per year

    Not all heroes wear capes — but plenty of them use toilet paperWant to challenge yourself at a purpose-led scale up AND make a difference in the world? Come join the revolootionFunny name, serious businessWe are a leading eco-friendly household essentials business and we donate 50% of our profits to help everyone gain access to clean water and a toilet. As...

  • Campaign Specialist

    1 week ago

    Melbourne, Victoria, Australia Flybuys Full time $80,000 - $120,000 per year

    Work options: HybridAbout UsWe're known for being the country's most popular rewards program, helping Australian's get more of what they value beyond the checkout. And through our extended network of partnerships with other nationally recognised brands, we make every day simpler, easier and more rewarding for our members. Plus, we're also the winner of...

  • Campaign Specialist

    6 days ago

    Melbourne, Victoria, Australia HOSTPLUS Pty Ltd Full time $104,000 - $130,878 per year

    Job no: A2885Category: Marketing, Corporate Affairs, Stakeholder Management, Policy & AdvocacyHow will you make an impact?Are you passionate about making a positive impact to our members dignified retirement?As our Campaign Specialist, you'll be the technical expert behind marketing campaigns that connect 1.9 million members with the information they need to...

  • Campaign Specialist

    6 days ago

    Melbourne, Victoria, Australia Hostplus Full time $80,000 - $120,000 per year

    How will you make an impact?Are you passionate about making a positive impact to our members dignified retirement?As our Campaign Specialist, you'll be the technical expert behind marketing campaigns that connect 1.9 million members with the information they need to build their retirement wealth. Your marketing automation expertise will directly drive member...

  • Lifecycle Marketing Specialist

    2 weeks ago

    Melbourne, Victoria, Australia Lendi Group Full time $80,000 - $120,000 per year

    Company Description About Lendi GroupLendi Group is a market-leading digital platform business that is focused on revolutionising the entire property journey. It operates Lendi - Australia's original and #1 digital mortgage brand - and the iconic Aussie franchise.Powered by an advanced AI proprietary platform, a national network of 1,300 brokers, 230 retail...

  • Lifecycle Marketing

    4 days ago

    Melbourne, Victoria, Australia Metcash Full time $80,000 - $120,000 per year

    About the OpportunityAre you a marketer passionate about driving commercial outcomes through customer journeys? If so, the Lifecycle Marketing & CRM Lead role with our Total Tools brand might be the perfect fit for you.This strategic position offers ownership of the entire customer lifecycle, from initial interaction to retention and win-back. You'll define...

  • Campaign Specialist

    1 week ago

    Melbourne, Victoria, Australia Flybuys Full time $60,000 - $100,000 per year

    Work options:HybridAbout UsWe're known for being the country's most popular rewards program, helping Australian's get more of what they value beyond the checkout. And through our extended network of partnerships with other nationally recognised brands, we make every day simpler, easier and more rewarding for our members. Plus, we're also the winner of...