Digital Marketing Specialist

11 hours ago

Melbourne, Victoria, Australia Hatmar & Co Business Consultants Full time $60,000 - $120,000 per year

At Hatmar & Co. Business Consultants, we aim to enhance our brand presence and reach clients effectively through innovative digital strategies. We are seeking a creative and results-driven Digital Marketing Specialist to join our team in Melbourne. The ideal candidate will plan, implement, and optimize online marketing campaigns to drive engagement, generate leads, and strengthen our brand across digital platforms.

Key Responsibilities:

  • Develop, implement, and manage digital marketing campaigns across social media, email, SEO, and paid advertising channels.
  • Monitor and analyze campaign performance, providing insights and reports to management.
  • Create engaging content, graphics, and multimedia for digital platforms.
  • Optimize website content and digital campaigns for SEO and improved conversion rates.
  • Collaborate with internal teams to align marketing strategies with business objectives.
  • Manage online advertising budgets and track ROI.
  • Stay updated with digital marketing trends, tools, and best practices.
  • Assist in brand awareness initiatives and online promotional strategies.

Requirements:

  • Bachelor's degree in Marketing, Digital Media, or a related field.
  • 1–3 years of experience in digital marketing, preferably in consulting or professional services.
  • Strong knowledge of social media platforms, SEO, SEM, and email marketing.
  • Proficiency in Google Analytics, Ads Manager, SEO tools, and MS Office.
  • Creative mindset with excellent communication and project management skills.
  • Ability to work independently and handle multiple campaigns efficiently.

At Hatmar & Co. Business Consultants, we value innovation, creativity, and measurable results. Joining our Melbourne office as a Digital Marketing Specialist offers an exciting opportunity to enhance our online presence and contribute to the growth of a dynamic consulting firm.

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