Head of Digital Analytics

17 hours ago

Eveleigh NSW, Australia Trakken GmbH Full time $120,000 - $180,000 per year

At TRKKN, we are driven by the excitement of taking our client's data-driven businesses to new heights. As the leading European Google partner and reseller of Google Cloud & Google Marketing Platform, we act as a catalyst for cutting-edge digital marketing solutions. Our team is diverse, international, inspiring, and operates in a fast-growing digital & technological environment. This provides the ideal and dynamic work environment for individuals with a hunger for growth, responsibility, and the desire to shape their future. With Google in close proximity, the learning and development opportunities at TRKKN are limitless.

With over 25 nationalities, 20+ languages, and 240+ Trakkies on board, we're taking our business global, and our story doesn't end here

How will you make an impact:

The Head of Digital Analytics (f/m/d) will be a seasoned leader responsible for steering digital analytics department to new heights. The role involves leading the service offering across Australia and New Zealand, providing exceptional insights that drive business growth, and improving TRKKN's thought leadership. This is a hands-on leadership position, requiring both strategic vision and deep involvement in executing complex projects for major brands and agencies.

Your key responsibilities will include:

  • Leading the Digital Analytics department by defining and executing the vision and strategy for the ANZ market
  • Managing and overseeing the team's performance, making compensation recommendations and being involved in hiring decision.
  • Identifying plan, and executing new digital growth projects, working closely with the Business Development team on go-to-market strategies for new services helping to acquire new clients and maximise profitability.
  • Cultivating and growing key relationships, particularly with Google in Australia and New Zealand, maintaining TRKKN's position as a leading partner for Google Analytics 360
  • Developing and executing thought leadership strategies, creating high-quality content like white papers, case studies, and blog posts

The person we are looking for...

  • Is a self-motivated individual with a drive to make an impact in a fast-paced, scale-up environment, possessing an intuition for digital developments and business opportunities
  • Has proven experience in the sale and delivery of data, technology, and/or digital analytics consulting services
  • Owns expert knowledge in GA4, GA360, GTM and strong knowledge of the Google Marketing Platform and Google Cloud Platform.
  • Has proven experience leading a high performing team
  • Is experienced with CDP and/or DMP platforms and integrating digital data with them is a must.

Our benefits

We empower you to take responsibility right from the start and provide you with an environment for enormous growth potential within the company and beyond your initial role. We see you as an important part of our success story - We grow with you, you grow with us

In addition, you can expect:

    • Access to Google training, Google Alpha Products and feature and hands on experience with leading marketing technology platforms across the Google tech stack.
  • Prospects to progress into technical, consulting or sales focused areas of our business.
  • Personal development plan & training opportunities internally and from Google team.
  • Flexible work model, and a great office space with an endless supply of snacks, drinks and regular office events.
  • Opportunities to work with other Omnicom agencies and their network of over 5,000 global clients.

Do you identify with our DNA and want to gain more insights? We look forward to getting to know you :)

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