Marketing Specialist

Marketing Specialist – 12 Month Maternity Leave Cover

Police Citizens Youth Clubs NSW Ltd

ABOUT THE JOB

• Develop and execute marketing strategies to raise brand awareness and generate enquiries for our sport and recreation activities.
• Create and deliver integrated marketing and communication campaigns.
• Collaborate with various teams to deliver creative, impactful marketing initiatives.
• Manage and direct photo and video shoots

Do you want to work on marketing campaigns that have a real impact on young people across New South Wales?

PCYC NSW is looking for a dynamic Marketing Specialist for a 12-month maternity leave cover.

You'll be part of a fun, close-knit, and high-performing team that consistently delivers exceptional results for the business. It is an exciting time to join the team as we are working on some very exciting marketing initiatives and campaigns for 2026.

ABOUT THE ROLE

Reporting to the Head of Brand and Marketing, the Marketing Specialist will focus on developing and executing marketing strategies to meet business and marketing objectives. You will create and manage end-to-end marketing and communication campaigns, to increase brand awareness and generate enquiries for our sport and recreation activities. This is a hands-on role so you will be required to develop copy, develop creative assets and execute campaigns with support from our agency partners,

You will work closely with teams across the organisation, including local PCYC Clubs, to deliver effective brand and marketing initiatives.

Key Responsibilities:

• Marketing Strategy: Support the implementation of marketing strategies to increase brand awareness and enquiries for our sport and recreation activities.
• Campaign Management: Develop and deliver integrated marketing and communication campaigns and manage campaign performance.
• Brand Governance: Ensure the organisation adheres to our brand guidelines and develop new marketing and communication templates for our brand management platform, Canva.

ABOUT US

Established in 1937, PCYC NSW is a life changing charity collaborating in partnership with communities and NSW Police to empower youth, get kids active in life and reduce and prevent youth crime. We have sixty-six clubs and eighteen OOSH services across NSW, with a vision for significant growth.

Our aim is to engage with and positively influence over 70,000 youth members through mainstream sport, recreation, education, leadership, and cultural programs. We also work with at-risk youth to break the cycle of disadvantage through crime prevention, vocational education, youth capacity building and social responsibility programs to enhance the life direction and outcomes of over 7,500 youth per year.

ABOUT YOU

You are an all-rounder marketing professional who enjoys working on a variety of different marketing campaigns and initiatives. You have hands-on experience with digital marketing and enjoy working in a fast-paced environment when no two days are the same. You have a strategic mindset, strong copywriting skills, and experience in delivering effective integrated marketing and communication campaigns.

YOU WILL HAVE:

• Degree qualification in marketing or related discipline.
• Minimum of 5 years' experience in marketing, advertising, or communications.
• Hands-on experience with social media, eDM platforms (Active Campaign), CMS platforms (Word Press) and Canva
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign)
• Strong project management skills.
• Experience in collaborating with diverse teams and managing stakeholder relationships.
• Experience managing and directing photo and video shoots
• A strong alignment to the PCYC NSW behaviours and values – Resilience, Respect, Integrity, Commitment, Citizenship.

UNIQUE INCENTIVES TO WORK WITH US

• Enjoy generous not-for-profit salary packaging benefits of up to $15,899 per annum tax-free.
• Use an additional $2,650 of your pre-tax income for entertainment expenses with a Meals and Entertainment Card.
• Access to employee rewards benefits with discounts on food, retail, and travel.
• Enjoy generous leave entitlements, including additional paid leave.
• Access to Fitness Passport Membership and free PCYC gym membership at participating clubs.
• Flexible work arrangements.
• On-site parking

Click "Apply Now" to submit your application.

Do not miss this opportunity to work for an organisation with a proud and extensive 86-year legacy, where you empower young people and change lives.

PCYC is a Child Safe Organisation and an Equal Employment Opportunity (EEO) Employer that is committed to diversity and inclusion. We encourage all applicants to apply

Please note: The successful candidate will be required to obtain a Working with Children Check and National Police Criminal History Background Check (Less than 6 months old).

The position will require travel across NSW.

Job Types: Full-time, Fixed term, Contract

Contract length: 12 months

Pay: From $90,000.00 per year

Benefits:

• Salary packaging

Work Authorisation:

• Australia (Required)

Work Location: In person