Lifecycle Marketing Coordinator

2 weeks ago

Melbourne, Victoria, Australia Ploomo Full time $70,000 - $120,000 per year

Is this you?

  • You have a solid foundation in marketing and want to really kick off your career.
  • You thrive if treated with trust, autonomy and independence - ready to take charge without needing constant direction.
  • You like to find new ways of doing things - we don't want a robot

What's in it for you

  • Develop your skills by working on innovative & exciting projects
  • Grow your career working with global teams across Australia, UK, Asia & beyond.
  • A great workplace culture (they've won awards for it) where the value you create is what counts.
  • Organisation-wide personal development programs and coaching.
  • A manager who supports your growth and aligns your skills with work.
  • A fun, energetic and dynamic office environment
  • Regular company events, activities and weekly company-wide lunches.

What you'll do

  • Execute lifecycle marketing strategies tailored to B2C audiences across multiple markets.
  • Plan and deploy B2C-focused multi-channel campaigns (email, SMS, etc.) through Braze.
  • Utilise A/B testing to optimise campaign messaging, subject lines, and timing for engagement.
  • Analyse performance data from campaigns to identify trends and inform improvements.
  • Prepare regular reports with insights and recommendations specific to the B2C lifecycle.

Who we're looking for

Years of experience are just a number. We care more about how you think, learn, and show up.

Must-Haves:

  • Collaborative and eager to learn.
  • Driven to have an impact.
  • Action-oriented and adaptable.

Nice-to-Haves:

  • Experience in marketing lifecycle, CRM, or campaign marketing.

About Bizcap

Bizcap is one of the world's fastest-growing Fintech companies. With just over 100 people in their agile, diverse and high-performing team, they've funded over $1.5b in loans and are rapidly expanding internationally. They have won a range of awards for their workplace and culture, from Best for Small Business Loans, Best Workplace Diversity, Best Employee Culture and Diversity, and Outstanding Customer Service.

How to Apply

We use a reflective exercise to understand how you think, what you care about, and how you approach work - it's not a test, and there's no 'right' answer; it's a way for us to understand you beyond your CV.

Once you apply, you'll receive an invitation to complete the 15-minute exercise. If we feel it's a good fit, we'll be in touch to set up a conversation to get to know you better.

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