Head of Marketing

7 days ago

Brisbane, Australia Imroz Full time

Our HQ is located in Brisbane, Australia but this position is open to those in the APAC region (remote work).

Mission
- Create and execute a marketing strategy for our target audiences that drives commercial outcomes
- Ensure brand-stickiness for Mycelium in the APAC region predominantly, as well as on the global stage
- Lead a data-driven approach to marketing and advertising through the use of data capture and analytics frameworks
- Oversee and drive community engagement across our social platforms
- Be an expert on our products and customer base to output effective content
- Leverage experiences, content and performance data to inform customer acquisition efforts

**Requirements**:

- Minimum five years in a senior level Marketing position for a Fintech, technology, finance, blockchain, or financial services company
- Experience in a high-growth environment, and execution of growth-stage marketing campaigns with proven and attributable outcomes
- Ability to understand core blockchain products and services comprehensively, and articulate them concisely to defined target audiences
- Maintain a strong working knowledge of the sector, the organisation’s operations inform ongoing and topical marketing strategies
- Be intimately familiar with user acquisition (UA) best practices, industry benchmarks, vendors, analytics tools and current strategies

Pay: $120,000.00 - $190,000.00 per year

Schedule:

- 8 hour shift

Ability to commute/relocate:

- Brisbane City QLD: Reliably commute or willing to relocate with an employer-provided relocation package (required)

**Experience**:

- Digital marketing: 5 years (preferred)

Work Authorisation:

- Australia (preferred)

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