Marketing Communications Manager

From our humble beginnings in 1935, Haymes Paint_ _has grown to become Australia’s largest Australian made and owned manufacturer of premium brand paints, finishes, and protective coatings. Now in our third generation of family ownership, we haven't slowed down on bringing new and better products to the market, always looking for new advances or opportunities for innovation. Our values of Truth, Passion, Motivation, Respect plus Listening and Learning are reflected in everything we do.

To support the significant growth in the business, we have a vacancy in our Customer Marketing team for a **Marketing Communications Manager**. Reporting to the Customer Marketing Manager, this is a pivotal role with cross functional responsibilities, representing marketing widely across the business.

**About You**

We are looking for the right person to join our collaborative team in a dynamic working environment.
- Qualification in Marketing or Business required with ideally 2-3 years experience
- Demonstrated experience in creating strategic and tactical marketing plans
- Able to synthesize data into actionable insights and recommendations
- Self-motivated, energetic and confident
- Stakeholder management and influencing skills, collaborative attitude with ability and desire to develop long term positive relationships
- Ability to manage your time and prioritise tasks whilst working to agreed timeframes
- Strong written and verbal communication
- Highly organised and a strong attention to detail
- Familiarity with digital marketing tools and social media platforms
- Fluent in MS Office including Excel and Powerpoint
- Based in Abbotsford (with infrequent travel to Ballarat)

**Your Key Responsibilities**

Lead and manage all Haymes Paint marketing campaigns and communications, ensuring consistent brand messaging across all channels.
- Support the development of customer segmentation, strategy and delivery of resulting initiatives
- Lead the planning and ongoing management and execution of the Go-to-Market calendar
- Lead the planning and development of integrated brand and marketing campaigns that align with sales and marketing objectives across key customer segments and channels
- Lead the development of accurate campaign forecasts and appropriate KPIs, ensuring communication to relevant stakeholders
- Monitor and report on campaign performance, adjusting tactics to ensure ongoing effectiveness
- Champion campaign activities with key stakeholders
- Lead and facilitate the communication of marketing initiatives to key internal and external stakeholders
- Develop holistic content plans across digital and social channels, overseeing the co-ordination of content and community management
- Assist with content creation across social media, eDM, website and eCommerce
- Work with the broader Marketing team to deliver marketing initiatives through a number of channels including print, eDMs, SMS, digital, social media and instore digital screens
- Manage the coordination of events, promotions and sponsorship opportunities
- Monitor and report on Haymes Paint and competitor marketing performance
- Invoicing and budget tracking

**About the Benefits**

A Friendly and Supportive Team: Whether you’re starting out or bringing years of experience, we value every team member’s contribution

Professional Development: Grow your skills with ongoing training and career opportunities

Work-life Balance: Work from home 2 days per week in a friendly and supportive work environment
- 50% off retail price of Haymes Paint manufactured products, including friends and family discounts
- 6% Medibank Corporate discount
- 20% New Balance discount
- Access to our 24-hour EAP service for you and your immediate family
- Ongoing training and support
- Access to a range of workplace health and wellbeing initiatives
- Professional development opportunities

We are a 2023 Circle Back Initiative Employer - we commit to respond to every applicant.Disclaimer: