Digital Performance Specialist

1 week ago

Ingleburn, Australia Phoenix Leisure Group Full time

**Benefits**:

- WFH 2-3 days per week after an onboarding period
- Free onsite, easy parking
- Work with brands including **Rossignol, KEEN, BlackWolf, OluKai, Eagle Creek** and more

As a **Digital Performance Specialist**, you’ll manage our paid activity (Google, Meta), guide strategy, optimise performance, and drive real growth. You’ll be the expert leading the charge, with the freedom to shape paid media strategies and exceed goals from day one. You live and breathe data and are obsessed with delivering results that move the needle.

You’ll manage lead generation and conversion-focused campaigns to drive awareness and sales. This role will require a deep understanding of different audiences and funnel stages, and you’ll regularly create strategies tailored to each brand’s specific needs.

**Responsibilities**
- **Plan, manage, and optimise paid media campaigns** across Google and Meta, ensuring every dollar is spent effectively to drive measurable results.
- Develop data-driven strategies tailored to each brand's unique goals, using insights to keep campaigns on track and consistently delivering high performance.
- Collaborate closely with the rest of the team to brief, create, and test ad creatives that grab attention and convert.
- Monitor and analyse performance metrics in real-time to **continually optimise campaigns for peak efficiency**.
- **Test relentlessly**—from creatives to audience targeting and landing pages—to identify the winning combinations that maximise return on ad spend (ROAS).
- Take initiative, always seeking new ways to push performance, test bold ideas, and drive better results.
- Be a team player who thrives in collaboration, contributing to the collaborative culture of PLG and supporting your colleagues in delivering outstanding work.

**Technical skills**:

- **Paid Media Platforms**: Hands-on experience with Google Ads, Facebook Ads Manager, Instagram, and LinkedIn for campaign setup, management, and optimisation.
- **Analytics & Reporting**: Experience in Google Analytics, with the ability to interpret data and provide actionable insights.
- **Keyword Research Tools**: Experience with tools like Google Keyword Planner and SEMrush (or similar).

**About You**:

- You have **2+ years of hands-on experience**:

- You’re both creative and analytical, always seeking innovative solutions to scale campaigns while optimising efficiency and results.
- You’re a natural leader—confident in guiding media buying efforts and working with others. You don’t need a lot of oversight; you set the standard.
- You understand the power of great creatives combined with data-driven decisions.
- You’re an expert at configuring and analysing pixels and data sets for eCommerce platforms and service-based lead-gen websites.

Pay: $70,000.00 per year

**Benefits**:

- Employee discount
- Work from home

Schedule:

- 8 hour shift

Ability to commute/relocate:

- Ingleburn, NSW 2565: Reliably commute or planning to relocate before starting work (required)

Application Question(s):

- Do you have experience managing budgets between $5,000 - $100,000+ per month?

**Experience**:

- Paid Media: 1 year (preferred)

Work Authorisation:

- Australia (required)

Work Location: Hybrid remote in Ingleburn, NSW 2565

  • Digital Media Specialist

    3 days ago

    Ingleburn, Australia Phoenix Leisure Group Full time

    **Phoenix Leisure Group is the Australian leader in outdoor, travel and adventure brands, with over 30 years of experience distributing the world's best outdoor brands to the Australian market.** **Our Business** The essence of our business is delivering quality outdoor brands to our retailers and customers across many categories to provide a full outdoor...

  • E-commerce Specialist

    1 week ago

    Ingleburn, Australia Escape 2 Full time

    **Our Company** Phoenix Leisure Group has over 30 years’ experience distributing the world's best outdoor brands to the Australian market. The range of outdoor categories is varied and includes brands such as Rossignol, BlackWolf, KEEN, Escape2, OluKai, Eagle Creek and more. A strong retailer network combined with a developing Ecommerce platform...

  • Equipment Specialist

    4 days ago

    Ingleburn, New South Wales, Australia Repco Full time $90,000 - $120,000 per year

    Time to get off the tools? Yet enjoy being hands on?Exciting opportunity, strong company growth, supportive teamCompany vehicle & mobile phone providedAre you a Mechanic looking to get off the tools and change your direction. Maybe a Service advisor who has had enough of the 7:30 to 5:30 days, as well as being stuck behind a desk dealing with retail...

  • Equipment Specialist Repco

    1 week ago

    Ingleburn, Australia Repco Full time

    Time to get off the tools? Yet enjoy being hands on? - Exciting opportunity, strong company growth, supportive team - Company vehicle & mobile phone provided Are you a Mechanic looking to get off the tools and change your direction. Maybe a Service advisor who has had enough of the 7:30 to 5:30 days, as well as being stuck behind a desk dealing with retail...

  • Experienced Sales Assosciate

    1 week ago

    Ingleburn, Australia Raine & Horne Ingleburn Full time

    **Key Responsibilities**: **Client Acquisition & Relationship Building**: - Actively prospect and develop new client relationships while maintaining existing ones. Build a network of contacts and leverage resources to generate leads. **Property Showings & Client Consultations**: Conduct property showings, provide detailed information, and answer client...

  • Brand and Marketing Manager

    1 week ago

    Ingleburn, Australia Twisted Healthy Treats Full time

    About Us: At Twisted Healthy Treats we are passionate about bringing joy to people through our delicious and innovative better for you ice cream creations. With a commitment to quality and a flair for creativity, we have become a beloved challenger brand in the world of frozen treats. We’re seeking a dynamic Brand and Marketing Manager to help us elevate...

  • Mobile Plant Apprenticeship

    3 days ago

    Ingleburn, Australia Ai Group Apprentice and Trainee Centre Full time

    Learn from industry leaders - PPE provided - A dedicated field consultant to support you Our host is Australia's largest compaction specialist, with more than 1000 rollers in their hire fleet. With a huge focus on company culture and safety, this is a perfect opportunity to start your mobile plant apprenticeship with a reputable company. **Benefits**: -...

  • Hseq Advisor

    1 week ago

    Ingleburn, Australia Coates Full time

    **About us** Proudly Australian owned, Coates has a long history of supporting customers to deliver major projects and an exciting future focused on growth. We provide end-to-end solutions spanning Equipment Hire, Engineering Solutions, Industrial Solutions and Power & HVAC. We currently have an excellent opportunity for a HSEQ Advisor **(based in Moorebank...

  • General Manager Engines and Aftermarket

    4 days ago

    Ingleburn, New South Wales, Australia Harding & Drougas Full time $200,000 - $250,000 per year

    This is a pivotal national leadership role with a market-leading industrial services business. The GM, Engines & Aftermarket will lead the engines, parts and service portfolio across Australia, sit on the ELT, and report to the CEO. The brief is clear. Strengthen the Joint Venture dealer program, grow aftermarket revenue, lift branch performance on the...

  • Sales and Administration Coordinator

    2 weeks ago

    Ingleburn, Australia Coates Full time

    **About us** You’ve probably heard of Coates or seen our orange hire equipment on job sites around Australia. But we’re more than just scissor lifts and diggers. We’re an end-to-end solutions company operating across five key areas: Equipment Hire; Engineering Solutions; Industrial Solutions; Power & HVAC; and Training. We’re proudly...