Marketing Specialist

1 day ago

Wetherill Park, Australia Sunled Energy Pty Ltd Full time

Sunled is seeking a talented and experienced Marketing Specialist to join our dynamic team. If you are passionate about marketing, strategic in your approach, and eager to make an impact, we want to hear from you

**Key Responsibilities**:

- Lead the creation and execution of comprehensive marketing strategies to promote Sunled’s products and services, incorporating market research findings to optimize our reach and impact.
- Analyse customer needs, preferences, and behaviours, along with market trends and competitor activity, to guide Sunled’s marketing strategies and product positioning.
- Design and manage marketing campaigns across various platforms, including digital, print, and social media, to effectively raise brand awareness and drive customer engagement.
- Develop and monitor the marketing budget, ensuring funds are effectively allocated to maximize return on investment and support Sunled’s strategic objectives.
- Collaborate with product teams to align marketing efforts with product development goals and recommend pricing strategies that enhance profitability and market share.
- Work with external agencies and media partners to plan, create, and launch advertising and promotional campaigns that effectively convey Sunled’s brand message.
- Track and analyse the performance of marketing initiatives, preparing insightful reports for senior management that inform future marketing decisions.
- Uphold Sunled’s brand identity by ensuring all marketing materials align with brand guidelines and contribute to a consistent brand image across all channels.
- Liaise with internal teams, customers, suppliers, and partners to ensure that marketing efforts are coordinated and aligned with Sunled’s overall business goals.
- Maintain and optimize Sunled’s customer database, segment customer profiles, and implement CRM strategies aimed at strengthening customer loyalty and retention.

**Qualifications and Experience**:

- Bachelor’s degree in marketing, Business, or a related field.
- Minimum of 3 years of experience in marketing.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Excellent communication and interpersonal skills.

**Why Join Sunled?**
- Competitive salary package with performance incentives.
- Opportunity to work with a collaborative and innovative team.
- Professional development and growth opportunities.
- A supportive work environment that values creativity and new ideas.

Application Deadline: 10 Nov 2024

**Job Types**: Full-time, Permanent

Pay: $90,000.00 - $100,000.00 per year

**Benefits**:

- Maternity leave
- Salary packaging

Schedule:

- 8 hour shift

Supplementary Pay:

- Annual bonus
- Performance bonus

**Education**:

- Bachelor Degree (preferred)

**Experience**:

- Marketing: 3 years (required)

Work Authorisation:

- Australia (required)

Work Location: In person

Application Deadline: 10/11/2024
Expected Start Date: 13/11/2024

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