Customer Analyst

2 days ago

Chatswood, Australia Craveable Brands Full time

Drive outcomes through analytics, insights and business partnering
- Close knit, dynamic, and supportive team, with a terrific leader
- Amazing Australian grown brands that are going places

**About the company**: Here at
**craveable brands.** we operate over 580 restaurants across 3 iconic Australian chicken brands: Red Rooster, Oporto and Chicken Treat. Combined, our restaurants hire over 12,500 employees and serve over 150,000 customers a day. And... we're growing

Behind the scenes you will find a bunch of really passionate people who want to make a difference. We are customer fanatics who ensure our franchise partners and customers are at the centre of all our decision making. It is this passion for data and insights we share that empowers us to win together

**What’s in it for you?**
At Craveable, we’re going through a data revolution. We have datalots of itwe just need someone like you to help us use it

You will derive both commercial and behavioural Insights from our digital landscape that improve our Marketing effectiveness and ultimately the customers experience. You will elevate our understanding of the performance of our marketing campaigns, customer activity and sales trends, providing actionable insight for business stakeholders.

With your analytical skill set, you will see yourself rolling out standardised reporting and dashboards across multiple brands, allowing the business to enhance its customer engagement strategy and facilitate improved customer campaign personalisation, through understanding of our customer activity, campaign responsiveness and the related segmentation of the customer database.

Partnering with our CRM team, you will provide them with audiences, insights, and tactics for customer campaigns that help drive positive commercial outcomes powered by improved relevancy of campaigns. Undertaking pre
- and post
- analysis to understand the broader effect of marketing campaigns, in conjunction with direct-response analysis you will help measure the success of our campaigns.

**To be successful and happy**:
Commercial experience as a marketing, customer, or commercial analyst within the CRM/Loyalty/Digital marketing space and having dealt with implementation of ROI metrics, lifetime value modelling, customer segmentation and post-campaign analysis would be great.

Confident SQL skills (Google Big Query), with hands on experience in wrangling structured and unstructured data as well as advanced MS Excel skills would also ensure you are successful in this role.

Other fun stuff will include building dashboards in a data visualisation tool (Tableau) for broader business consumption, together with the ability to translate data into true business insight will be key to this role.

If you want to truly Make a Difference and love working in a energetic and fast paced environment focussed on a high level of accuracy, then this is the role for you and we would REALLY like you to apply.

**We offer**:

- Free food for your best foodie critic opinions
- Paid Good Deed days supporting your fave charity
- Extra day of leave in your birthday month to celebrate
- Summer Working Hours so you can make the most of the warmer weather
- Flexible hybrid work model
- what works best for you and your team
- 18 weeks paid parental leave to reduce financial stress for new parents
- Career development portal just for you
- Discounted gym membership and health insurance

At

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