Marketing Manager

3 days ago

Hobart, Australia Roc Consulting Full time

Take overall responsibility for the marketing initiatives of a national business
- Diverse role which includes digital, social media, events, SEO & agency mgmt
- Genuine opportunity to make a difference and see your ideas in action

**About the company**

ROC Consulting is pleased to be working with one of Australia's best independently owned heavy equipment dealership. With a national presence, this business supplies high quality heavy machinery to a range of industries.
- Established business, been in operation for over 15 years, and is experiencing year on year growth.
- Pride themselves on providing exceptional service and top-quality equipment to our customers.
- The culture: we believe in the power of the team and foster a collaborative environment above all.

**About the opportunity**

**Responsibilities**:

- Oversee and take ownership all marketing initiatives.
- Provide guidance to and manage an in-house Marketing Coordinator.
- Develop and implement digital marketing strategies to increase our online presence and drive leads.
- Manage SEO/Google Ad Word agencies to maximize search engine rankings.
- Coordinate and execute events, including trade shows, conferences, and customer appreciation events.
- Manage various social media campaigns via Facebook, Instagram, and LinkedIn.
- Create basic designs using Canva or Adobe Suite to support marketing initiatives.

**What is in it for you?**
- Salary package of $90,000 - $100,000 + super + bonuses
- Taking on a key role in a growing business - a great next step in your career
- An opportunity to make an impact on our strategy and growth journey.
- Real opportunity to develop and implement marketing strategies.
- Flexible working hours and a hybrid model with work from home options.
- Joining a collaborative and friendly team. Participate in a variety of team events and social activities.

**What are we looking for?**

We're looking for an experience and skilled Marketing Manager or Marketing Generalist/ Coordinator looking to take the next step in their career.
- Minimum 2-3 years professional marketing experience (either in house or agency)
- You bring expertise in driving development of marketing strategies, brand and campaign assets, sales collateral, budget allocation and tracking.
- Strong
- Proven track record and confidence with copy writing and content creation to translate technical solutions into compelling customer focused content.
- Excellent interpersonal and communication skills.
- Tertiary qualification in Marketing, Communications or a related discipline.
- Proficient in using Adobe Suite or Canva

TAS_MARKETING_168177533969809

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