
Assistant Brand Manager
1 week ago
Flexible, hybrid work; standard across all our roles.
- Not just chicken, market across a whole menu of products
- The chicken came first and so do you We're humans not numbers.
**About Us**
Red Rooster is Australia’s first and favourite chicken shop, loved by Aussies for over 50 years. We’re passionate about our people - that is, our crew, customers and community - and we’re here to satisfy Australia’s chicken cravings.
At Red Rooster we are serious about creating craveable experiences that put smiles on our customers’ facesand that’s where you come in.
**About the Role**
As an Assistant Brand Manager, you are key to the development and execution of Red Rooster's campaign and marketing plans. You will work end-to-end on national campaigns, manage relationships with top-tier agencies, and more Keen to hustle? Bring your ideas to the table, and let's get cooking
**Retail Marketing Calendar**
- Support the Brand Manager in delivering the annual retail marketing calendar.
- Co-lead promotional campaigns that deliver on sales KPI’s for the business.
- Collaborate with cross-functional team to deliver promotions on time.
- Work with agency partners to develop marketing communications assets.
- Work with the internal design department on menu boards and point-of-sale materials.
- Assisting in components of larger projects with direction from the senior marketing team.
**Product Development and Pricing**
- Coordinate new product innovation launches in collaboration with cross functional team.
- Support menu development and new designs across stores and promotional channels.
- Conduct and provide recommendations from regular Pricing Reviews and Market Analysis.
**Strategy and Implementation**
- Work with Senior Brand Managers and support marketing strategies for various menu items.
- Co-lead any associated marketing support or product launches for these occasions.
**Essential**:
- A passion for all things marketing and FOOD And the ability to articulate what this means across a business.
- Knowledge in marketing, portfolio, channel and brand management.
- Strong verbal and written communication skills and the ability to confidently collaborate with multiple stakeholders internally and externally.
- Strong analytical skills, project management and creative flair.
- Self-motivated and proactive, taking the initiative to pre-empt problems or opportunities.
**Desirable**
- Previous experience in Quick Service Restaurants (QSR) desirable but not required.
- Tertiary qualifications in marketing or similar industry highly desirable but not required.
Never boring or slow, you'll work with passionate people, gaining skills and building friendships you can carry with you for the rest of your life.
And when you're part of Red Rooster, you're part of Craveable Brands, a national team that offers career opportunities far beyond your local restaurant.
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