Lifecycle Marketing Specialist

2 days ago

Melbourne, Australia Cbus Full time

Lifecycle Marketing Specialist

**About Cbus**
Created by workers, for workers, Cbus Super is one of Australia's most successful Superannuation funds. For almost four decades we've proudly represented those who help shape Australia, hard-working individuals who deserve to make the most of their retirement, no matter the industry. As an award-winning fund we've been recognised for the benefits provided to our members and our innovative investment approach. All while staying committed to our member first ethos as a proud Industry Fund.

**About the role**
As a Lifecycle Marketing Specialist at Cbus you'll work in our Lifecycle and Retention Marketing team and manage the development and implementation of marketing campaigns to help drive growth, engagement and maximise retention. This specialist role will oversee the implementation of our marketing activities via traditional and digital channels to members, ensuring that all programs are delivered to help drive growth, engagement and retention for Cbus.

Day to day you'll develop and deliver direct-to-member multi-channel campaigns to market, including but not limited to digital, below the line channels, Advice Team and member facing distribution channels. This role will see you collaborating closely with the Marketing Technology and Digital Specialist streams to deliver the campaign activity via our Adobe Platforms. You'll write campaign briefs, plan activities, and manage external suppliers, such as creative agencies, printers, mail houses and a superannuation administrator.

In addition to your Tertiary qualifications in marketing or related discipline, we're looking for an experienced individual within the financial services marketing space, ideally in a superannuation or related environment. You'll have demonstrated experience in developing and implementing multi-channel digital marketing campaigns, with a strong understanding of campaign objectives and success measures, including campaign analytics.
Personally, you're able to engage and delight your stakeholders at all levels, to effectively drive and support marketing plans. You have great time management skills, are solution-focused and can manage your workday around competing priorities and sometimes tight timelines.

**Belong at Cbus**
We value difference, and embrace people with diverse backgrounds, experiences, gender identities, abilities and thinking styles. We believe that, with diversity of perspectives and experiences, you get better teams and outcomes. We're looking for people of all genders, races, nationalities, orientations and of all abilities to join us.

**We're keen to hear from you**

Applications Close**:28th Feb 2025 - Please note interview may commence sooner.**
This is a full time position 12 month contract based in Melbourne

Agencies, please note: All Cbus vacancies are managed by our internal Talent Acquisition Team. Should external assistance be required we will reach out to our preferred agency partners, Thank you.

Job ID 4321843

  • Marketing Specialist

    2 weeks ago

    Melbourne, Australia Liven Full time

    Marketing Specialist - Lifecycle **Marketing Specialist - Lifecycle** **Department**:Marketing **Employment Type**:Full Time **Location**:Melbourne **Reporting To**:Amy van Stekelenburg **Description** Own and drive key projects across the B2C, B2B2C and B2B space. This role is for a generalist someone who is willing to jump in and drive any project...

  • Lifecycle Marketing Specialist

    1 week ago

    Melbourne, Victoria, Australia carsales Full time $80,000 - $120,000 per year

    Are you ready to be a big part of something big?At carsales, we're all about making buying and selling a great experience. For 28 years we've been evolving with the new economy to help people choose how they move today and tomorrow.When it comes to your career, we want to provide big opportunities to help you make a big impact. But for this to be possible,...

  • Marketing Specialist

    2 weeks ago

    Melbourne, Australia Liven Full time

    **Marketing Specialist - Lifecycle** **Department**:Marketing **Employment Type**:Full Time **Location**:Melbourne **Reporting To**:Amy van Stekelenburg **Description** Own and drive key projects across the B2C, B2B2C and B2B space. This role is for a generalist someone who is willing to jump in and drive any project from creating blog posts through to...

  • Lifecycle Marketing Specialist

    1 week ago

    Melbourne, Victoria, Australia Who Gives A Crap Full time $80,000 - $120,000 per year

    Not all heroes wear capes — but plenty of them use toilet paperWant to challenge yourself at a purpose-led scale up AND make a difference in the world? Come join the revolootionFunny name, serious businessWe are a leading eco-friendly household essentials business and we donate 50% of our profits to help everyone gain access to clean water and a toilet. As...

  • Lifecycle Marketing Specialist

    4 weeks ago

    City of Melbourne, Australia Who Gives a Crap Full time

    Australia (Remote); Melbourne, VIC Australia (Remote) Overview We are a leading eco-friendly household essentials business that donates 50% of our profits to help everyone gain access to clean water and a toilet. As of June 2024, we’ve contributed over $18 million AUD to this mission. We operate scaling businesses in the UK, US and Australia (Canada,...

  • Lifecycle Marketing

    1 week ago

    Melbourne, Victoria, Australia Metcash Full time $80,000 - $120,000 per year

    About the OpportunityAre you a marketer passionate about driving commercial outcomes through customer journeys? If so, the Lifecycle Marketing & CRM Lead role with our Total Tools brand might be the perfect fit for you.This strategic position offers ownership of the entire customer lifecycle, from initial interaction to retention and win-back. You'll define...

  • Lifecycle Marketer

    6 days ago

    Melbourne, Australia Heidi Health Ltd Full time

    Who are Heidi? Heidi is on a mission to halve the time it takes to deliver world-class care. We believe that by 2050, every clinician will practice with AI systems that free them from administrative burdens and increase the quality and accessibility of care to patients across the world. Built for clinicians, by clinicians, at the core of Heidi is its...

  • Lifecycle Marketer

    1 day ago

    Melbourne, Victoria, Australia Heidi Full time $90,000 - $120,000 per year

    Who are Heidi?Heidi is on a mission to halve the time it takes to deliver world-class care.We believe that by 2050, every clinician will practice with AI systems that free them from administrative burdens and increase the quality and accessibility of care to patients across the world.Built for clinicians, by clinicians, at the core of Heidi is its people. We...

  • Campaign Specialist, Lifecycle

    2 days ago

    Melbourne, Australia Origin Energy Full time

    Use our customer engagement platform to enhance marketing initiatives - Experience in Braze, Adobe, or Salesforce Marketing Cloud - Melbourne based **Join a team that's All Kinds of Useful** At Origin, being useful is more than a tagline - it’s how we approach work every day. As a collective, we’re a team that thrives on finding better ways, working...

  • Lifecycle Campaign Specialist, B2B

    7 days ago

    Melbourne, Australia REA Group Full time

    - Experience Hybrid working arrangements in a flexible environment - ex: Work from the office or home in a rhythm that suits you- Permanent role based in Melbourne We're REA - REA Group is not your average digital business. From humble beginnings in a garage in Melbourne’s east in 1995, we have grown into a leading global digital business, specialising...