Marketing Manager

20 hours ago

Surry Hills, Australia Audience Republic Full time

Audience Republic is an all-in-one CRM and marketing platform built for events and venues. We work with some of the biggest names in the world - powering events featuring artists like Taylor Swift, Paul McCartney, Post Malone, Elton John, RÜFÜS DU SOL, ODESZA, and Flume.

**What will you do?**
- **Content (Written & Video)**: Own the editorial calendar. Write blog content, case studies, landing pages, and create for short-form video content either yourself (as well as using freelancers where needed)
- **Paid Media**: Set up, manage, and optimize paid campaigns across Meta, Google, and LinkedIn (primarily retargeting and mid-funnel).
- **Website & Tracking**: Light web updates (Webflow), basic CRO, and analytics setup — from UTM parameters to pixels and event tracking.
- **Customer & Market Insights**: Talk to customers. Extract insights and turn them into marketing assets that speak directly to our ICP, along with case studies.
- **Analytics & Reporting**: Own your own dashboards. Report on MQLs, pipeline, and CAC. Make performance-based decisions weekly.

**Who You Are**

You are:

- **Relentless in Execution**: You ship fast and often. You’re hands-on, self-sufficient, and don’t wait for permission.
- **Outcome-Driven**: You measure everything by revenue, pipeline, and ROI — not fluff or vanity metrics.
- **Resourceful**: You can write, edit, design, launch, and optimize without depending on big budgets or a large team.
- **SaaS Fluent**: You understand SaaS metrics (CAC, LTV, ACV, MQLs) and use them to guide strategy and tactics.
- **Technically Confident**: You’re comfortable with HubSpot, GA, Webflow, and setting up tracking infrastructure without needing a developer.

**How We Work**

These aren’t just values - we live by them:

- **#Customer Obsessed** - You'll be obsessed with our customer, becoming an expert on their problems and how to solve them. You'll be focused on contributing to an amazing experience for our customers.
- **#Raise The Bar** - You are always pushing the boundaries of what you are capable of. You'll be constantly improving and levelling up your skills.
- **#Massive Impact** - You think like an owner, and always focus on making an impact on collective goals, not just your own individual goals.
- **#Hungry & Humble** - You really want it, are resilient and tenacious. You have a strong work ethic, but also have the humility to receive feedback, or be open to new approaches.

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