Marketing Specialist

Join us and experience Bunnings from the other side of the counter

What’s in it for you when you’re part of our team:
- Team discount at Bunnings and other Wesfarmers brands including Kmart- Access to over 100+ exclusive team member benefits across health, shopping, travel and stay, wealth, work and leave- 12 weeks paid parental leave, regardless of gender- Fun stuff like annual festive gifts, discounted food and drinks at our Bunnings Cafe, and travelling store team member opportunities- We’re genuinely invested in your career and no matter where you start with us, that pathway is yours to build

We are seeking an experienced Marketing Specialist to join our Marketing team on a 12 month fixed term contract role.

About the Role

Joining our dynamic Marketing team, the Marketing Specialist will play a pivotal role assisting the Commercial Services & Segments Marketing Manager and broader Commercial teams in the delivery of a program that aligns and supports the Commercial Strategy and delivers a broad range of marketing support for the Organisations segment. This includes campaign strategy, development and implementation across a range of business-critical segments both ATL and BTL, producing B2B material to support a large sales team and bring the Commercial strategy to life

This is a critical role that executes aspects of the marketing program that strengthens the Bunnings Trade brand positioning to retain and grow our Organisations customer base across Australia and New Zealand.

This role requires the ability to write and lead advertising briefs, work with cross-functional teams, including agencies, to deliver a planned program of marketing activity against tight timeframes, and to close out campaigns with reporting and recommendations to Marketing and business stakeholders.

What’s involved

As the Marketing Specialist you will:

- Maintain the AU/NZ marketing calendar with activity and events for the Organisations segment that supports their growth across key strategic pillars in conjunction with the Commercial planning team
- Hold workshops with the Commercial Organisations sales and marketing team to work through programs of activity and ensure alignment across different functions
- Create effective B2B marketing collateral and sales enablement packs to ensure trans-Tasman Account Managers and Business Development Managers have all the material required to sell our offer to key customers across partners, suppliers, customers and associations
- Support as required the production of reports, presentations and marketing materials
- Collaborate with the digital team to ensure the website contains all material relevant to Organisations customers
- Assist the content team in developing and delivering relevant content strategies to drive engagement and build brand connection with key associations, suppliers, customers and partners

Who we are looking for

You enjoy working in a collaborative, outcome-driven, fast-paced environment where you will be supported in your work and learning. Your exceptional attention to detail, time management skills and ability to collaborate with cross-functional teams, coupled with your organisational skills, will see you succeed in this role.

You possess exceptional stakeholder management skills, are a creative and strong communicator (both verbally and written) who is passionate about meeting the B2B segments' needs.

You will also have:

- Three+ years' experience in marketing or a related business management role.
- Preferably B2B marketing, sales or operational experience in Visitor Economy, Assisted Living, building or construction or industry association
- A degree in Marketing, Business Development or relevant studies at Tertiary Level

You’ll be part of a workplace where you’ll feel like you belong.

Bunnings strives to ensure everyone is treated fairly and our team are committed to supporting you at any stage of your recruitment journey. Be sure to let us know if you require an adjustment and we can provide the most appropriate support for you. Contact us at

and a member of the team will be in touch.

About Us

Bunnings is the leading retailer of home improvement and lifestyle products in Australia and New Zealand. We’re a major supplier to project builders, commercial tradespeople and the housing industry operating from a network of stores, trade centres, frame and truss sites and online.
- Please note if you are offered a role with us, background checks may be required. This can include police, employment and qualification checks. If a police check search returns a criminal record, Bunnings will assess whether the record impacts your ability to perform the key requirements of the role._