Business Development Officer Wa

**Introduction**:
The Business Development Officer will develop, implement, and oversee marketing and business development strategies to promote the organization’s mission, services, and events. This role requires creativity, excellent communication skills, and a strong commitment to advocating for people with disabilities.
**Description**:
**Introduction/ Overview**:

- Marketing Strategy Development:

- Collaborate with the Business Development Manager to develop comprehensive marketing plans.
- Campaign Management:

- Plan and execute marketing campaigns across various platforms including digital, print, and social media.
- Content Creation:

- Develop engaging content and campaigns for social media, newsletters, websites, and other marketing materials.
- Ensure all content is accessible and inclusive.
- Brand Management:

- Maintain and promote the organization’s brand identity.
- Ensure consistency in messaging and visual representation across all marketing channels.
- Event Promotion:

- Support the planning and promotion of events, workshops, and conferences.
- Create promotional materials and coordinate event marketing efforts.
- Community Engagement:

- Foster relationships with key stakeholders, partners, and community members.
- Engage with the community to raise awareness and support for the organization’s initiatives.
- Market Research:

- Conduct market research to identify trends, opportunities, and areas for growth.
- Gather and analyse data to inform marketing strategies.
- Budget Management:

- Assist in managing the marketing budget and track expenditures.
- Ensure marketing activities are cost-effective and within budget.
- Sales and Revenue Growth:

- Meet or exceed sales targets and revenue goals.
- Monitor and report on sales performance, adjusting strategies as needed to achieve objectives.
- Partnerships and Networking:

- Establish and maintain strategic partnerships with key industry players.
- Attend industry events, conferences, and networking meetings to expand the company’s presence.
- Build and maintain strong relationships with existing clients.
- Act as the main point of contact for clients, addressing their needs and resolving issues promptly.
- Business Development:

- Identify and develop new business opportunities in target markets.
- Create and present proposals to potential clients, negotiating terms and closing deals.
- Collaborate with the marketing team to develop promotional materials and campaigns.

**Reporting and Documentation**:
Prepare regular reports on business development activities, client feedback, and market conditions.
Maintain accurate records of client interactions and sales processes.
**Skills and Experiences**:
**Qualifications and Experience**:

- Bachelor’s degree in Marketing, Communications, or a related field.
- At least 4 years of experience in marketing, preferably within the non-profit or disabilities sector.

**Essential**:

- Experience with content creation and graphic design software (e.g., Adobe Creative Suite).
- Experience in using Google platforms, Meta, LinkedIn and Instagram to boost and run marketing campaigns.
- Experience in creating and developing social media marketing campaigns.
- Experience as a Support Coordinator.
- Strong written and verbal communication skills.
- Proficiency in digital marketing tools and platforms.
- Excellent organizational and project management skills.
- Ability to work collaboratively in a team environment.

**Desirable**:

- Exposure in using all kinds of formats for marketing, such as physical and digital forms.

**Personal Attributes**:

- Passionate about advocating for people with disabilities.
- Creative and innovative thinker.
- Detail-oriented with a high level of accuracy.
- Strong interpersonal skills and the ability to build relationships.
- Flexible and adaptable to changing priorities.