Customer 1:1 Lead

2 weeks ago

Melbourne, Australia ANZ Banking Group Full time

**Job Title**: Customer 1:1 Lead - Suncorp Bank
**Req ID**: 92961
**Department**: SB Bank Marketing
**Division**: Suncorp Bank
**Location**: Brisbane, Melbourne
About Us
About the Role
As the Customer 1:1 Marketing Lead for Suncorp Bank, you will be responsible for shaping and executing a personalised, data-driven lifecycle marketing strategy aimed at effectively onboarding, engaging, and retaining customers throughout their journey with us.
**Role Location**: Brisbane or Melbourne
**Role Type**: 12 months fixed term / secondment
What will your day look like?
**As a Customer 1:1 Marketing Lead, you will**:
Own and deliver key reports, using data-driven insights to inform strategies and optimise customer engagement efforts.
Gain deep knowledge of Suncorp Bank’s data architecture and collaborate with data teams, risk, and senior leaders to proactively identify and resolve data-related issues.
Build strong relationships across teams, departments, and external partners, driving collective success on key initiatives.
Manage budgets effectively, ensuring resources are allocated efficiently to meet team goals and deliver on key objectives.
What will you bring?
To grow and be successful in this role, you will ideally bring the following:
Proven ability to developing and executing personalised, segmented communications across the customer journey to drive engagement.
Strong analytical skills with experience using CRM and marketing automation tools (e.g. Unica, Pega, Responsys, Adobe) to inform and optimise campaigns.
Proven ability to lead teams, manage multiple initiatives, and deliver results through effective planning and prioritisation.
Solid understanding of SPAM and privacy regulations, with experience managing compliance and escalating issues appropriately.
Adept at working cross-functionally and influencing senior stakeholders to align on strategic marketing initiatives.
You’re not expected to have 100% of these skills. At ANZ a growth mindset is at the heart of our culture, so if you have most of these things in your toolbox, we’d love to hear from you.
So why join us?
Suncorp Bank is a proud part of the ANZ Group and a place where you'll be doing work that really matters. That's because every role, in every team is working towards supporting the financial wellbeing of our million+ customers.
Our team members' wellbeing is a top priority and we know it's the added extras outside the workplace that can make all the difference. We offer a range of benefits and support resources so you can create a healthy work-life balance, helping you bring your best every day. We also provide tools that enable remote work to support flexible work arrangements whenever possible.
Being part of Suncorp Bank opens a world of exceptional growth opportunities, across Suncorp Bank as well as the many divisions within the ANZ Group which operates in almost 30 markets across the globe.
Job Posting End Date
04/06/2025, 11.59pm, (Melbourne Australia)

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