1:1 Marketing
1 week ago
- Melbourne, Victoria | RACV Head Office
- Fixed Term Full Time (6 month) | Hybrid Working
- A Competitive Salary | Discounts on RACV Products
Great things start here
RACV is an organisation that's broader and bigger than you think – beyond the trusted roadside assistance and insurance lines, and significant portfolio of Travel and Leisure experiences, RACV is also one of the biggest installers of Solar energy in Victoria, and it's a much broader organisation outside of the RACV brand and outside of Victoria with numerous Australian and international subsidiaries and associates. At its core, RACV is the largest member organisation in Victoria, and we're trusted to be there for our over 2 million members.
About the Opportunity
The 1:1 Marketing and Communications team is dedicated to delivering exceptional member experiences that deepen connections and foster loyalty. By creating timely and relevant communications, the team actively identifies opportunities to drive member engagement and retention. Our responsibility spans developing and executing strategic communications across compliance and service portfolios, ensuring a seamless and integrated multi-channel approach.
As the 1:1 Marketing and Communications Coordinator, you will be a vital contributor, supporting the Marketing Lead and the broader team in executing key marketing initiatives and managing operational member communications. You will also take ownership of several small to medium-scale communication projects, driving them from concept to completion. This role is ideal for a self-motivated professional who thrives in a fast-paced, agile environment and enjoys working independently.
Come along for a new journey
You'll be instrumental in ensuring our Marketing & Communications team deliver exceptional service. Here's a glimpse of what you'll be doing:
- Develop communication plans and briefs (under guidance, where appropriate), which facilitate operational planning (and implementation), the Salesforce Marketing Cloud process (internal) and fulfilment (mailing houses).
- Coordinate the production of communications (compliance and service) and marketing projects, ensuring appropriate sign-off from relevant parties including product, legal and compliance.
- Coordinate service communications and marketing communications in line with our strategic objectives and priorities.
- Support the Marketing Lead in the implementation of Brand and Marketing strategic initiatives.
- Maintain service communications content calendars to support Brand and Marketing key feature campaigns.
- Track compliance communication progress including reporting and overall PIR on communication initiatives.
What you'll need to be successful
- Strong communications development and execution skills with experience across a range of marketing channels.
- High level of stakeholder management experience.
- Experience in working in fast-paced environment.
- Self-starter.
- Positive 'can-do' attitude.
- Effective communicator, credible and naturally inquisitive
There's so much on offer when you join RACV with benefits including
- Our flexible and informal work environment which helps bring balance between work and home.
- Generous discounts on home and car insurance policies and RACV roadside care
- Great discounts across all RACV resorts
- Discounts from corporate partners that are updated monthly.
Our difference
At RACV, we believe that maintaining a diverse and inclusive workplace is an important element in our continued success. We want our people to feel welcome, supported and appreciated for who they are and what they bring to our business. If you require any reasonable adjustments to the recruitment process and/or the role, please let our Talent Acquisition Team know.
Application Process
Applicants will be required to provide evidence of their eligibility to work in Australia, and consent to a criminal record check.
Additionally, Applicants must confirm their ability to perform the inherent requirements of the position as outlined in the Job Task Analysis -Corporate and whether any reasonable adjustments may be required.
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