Marketing Content Specialist

1 week ago

South Melbourne, Australia Kogan Full time

This position reports to the Head of Marketing Content and Merchandising and is accountable for the day-to-day product listing creation, maintenance and project management as well as optimizing our listings to support the final conversion of customers in the purchasing journey.

We’re looking for an innovative Marketer who is able to create informative, consistent product listings through effective project management and SEO strategy, to enable an optimised purchasing experience for our customer.

This role would be a fantastic opportunity for a Marketing Coordinator who is ready for a step up and their next career challenge, working with an ASX-listed, industry-leading eCommerce business

**In this role you'll be responsible for**:

- Managing our project management system, overseeing the reviewing and accepting new listing requests, ensuring they meet standard requirements and Content Guidelines for an optimal on-site experience
- Acting as an SME and managing the day-to-day execution of the SEO strategy including; championing best practices, agency partnership, reporting and overseeing progress to achieve agreed targets.
- A customer-centric approach to Content, through analysing visitor browsing and customer behaviour, ensuring consistency across all platforms, and regular competitor research to ensure our website content places the customer front of mind
- Working collaboratively with other teams in the business to improve website content and marketing material

**To be successful in this role, you should be**:

- University Degree qualified in a relevant field (Marketing, Communications or similar)
- Experienced within Content Management and SEO, preferably in a Retail, FMCG or eCommerce environment
- An effective communicator, with the proven ability to engage those around them to achieve professional excellence and business outcomes
- Have a proven ability to build and maintain effective relationships, through exceptional communication and engagement
- Able to manage multiple projects, with the ability to switch from one to the other seamlessly
- Comfortable working within a fast-paced, dynamic environment. Being agile and adaptable is key to success
- Inquisitive and ready to be challenged - we're not afraid of putting in hard work to deliver a superior product

**To apply**

Express your interest in this opportunity by uploading your CV and Cover Letter, outlining your interest in the position and how you think you can help grow the Kogan business.

**About Us**

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