Marketing Specialist

1 week ago

Melbourne, Australia Country Road Group Full time

**Marketing Specialist - Politix**:
**Job No.**: 997102

**Location**: Melbourne - CBD & Inner

**Job type**: Full-Time

**_Country Road Group (CRG) is embarking on transformation to position itself for growth, leveraging our scale, capabilities and culture as a House of Brands. We are investing in new and existing capabilities and have a number of exciting opportunities available._**

Drive the planning and execution of Politix brand campaigns and communications with a focus on store (O&O and concession) activations. Develop and implement go-to-market strategies that enhance brand equity and maximise revenue. Responsible for growing revenue streams through commercial partnerships, including B2B initiatives.

**_ Key Accountabilities_**
- Ensure consistency in branding across all in-store marketing elements, including logos, ticketing design, and music, aligned with the overall brand vision.
- Localise and standardise campaign elements such as window displays, lightboxes, and out-of-home (OOH) retail advertising.
- Plan and execute local marketing strategies for store network changes, including store openings, closures, and VIP events, covering strategy, creative development, media planning, and execution.
- Support the execution of seasonal campaigns for the company, including campaign summaries, advertising creative, media planning for above-the-line channels, social media content, and post-campaign reviews to ensure performance expectations are met.
- Develop and grow the company’s business-to-business (B2B) dressing proposition, including uniforms, corporate dressing, and corporate discount programs

**_Key Capabilities_**
- Relevant tertiary qualification in marketing or communications
- Experience driving corporate partnerships and developing B2B marketing opportunities.
- Excellent communication and collaboration skills, working with internal teams and external partners.
- Knowledge of and experience in managing media campaigns, including formats specific to local area marketing, digital media, radio, and out-of-home (OOH) advertising.
- Strong project management skills with the ability to manage multiple campaigns and control marketing budgets efficiently. - Strong attention to detail, ensuring quality in marketing assets and campaign execution.

**Why work for CRG?**

The Country Road Group is one of Australasia’s largest Lifestyle Brand Houses comprising of iconic brands such as Country Road, POLITIX, Trenery, Witchery and MIMCO. Here are some of the great things we offer:

- Generous employee discounts across our House of Brands
- Seasonal clothing allowance
- An additional day of leave for your birthday
- An Industry leading Parental Leave Program
- Flexible working arrangements to support work/life balance
- Annual learning calendar to support the ongoing development of our team
- Support community partnerships across our Corporate Social Responsibility Program
- We are committed to operating ethically, sustainably, and responsibly.

**About POLITIX**

For almost 50 years now, POLITIX has helped men make their mark. Getting to know the person behind the suit, the blazer, the shirt - and dressing them in garments that pair skilful design with time-honoured craftsmanship. The end result? A wardrobe that offers the ultimate fit - and elevates his personal style too.

  • Marketing Specialist

    2 weeks ago

    Melbourne, Australia CheapBills Full time

    Are you an aspiring Marketing Specialist looking for an opportunity to advance your career? If you are passionate about new marketing trends, always on top of best industry practices, great in project management and have an eye for detail, we have the perfect job for you! We are looking for an enthusiastic Marketing Specialist to join our marketing dream...

  • Marketing Specialist

    3 weeks ago

    Melbourne, Victoria, Australia TNK Full time

    Get AI-powered advice on this job and more exclusive features.Company DescriptionTNK is a cybersecurity research and development company dedicated to helping organizations uplift their human-centric cybersecurity initiatives. At TNK, we employ the latest advancements in cybersecurity, behavioral science, and machine learning to offer tailored cybersecurity...

  • Marketing Specialist

    3 weeks ago

    Melbourne, Victoria, Australia TNK Full time

    Get AI-powered advice on this job and more exclusive features.Company DescriptionTNK is a cybersecurity research and development company dedicated to helping organizations uplift their human-centric cybersecurity initiatives. At TNK, we employ the latest advancements in cybersecurity, behavioral science, and machine learning to offer tailored cybersecurity...

  • Marketing Specialist

    2 weeks ago

    Melbourne, Victoria, Australia The Digify Agency Full time

    Get AI-powered advice on this job and more exclusive features.Direct message the job poster from The Digify AgencyHead of Marketing & Growth | Driving Scalable Revenue, Brand Strategy & Digital Leadership| DM to PartnerCompany DescriptionWelcome to The Digify Agency, where brand transformation begins. We empower brands to stand out from the competition and...

  • Marketing Specialist

    4 days ago

    Melbourne, Australia AGL Energy Full time

    Powering Australian Life. At AGL, we believe energy makes life better. That’s why we’re passionate about powering the way Australians live, work and move. Like you, we believe that the world is going through extraordinary challenges. We don’t shy away from the tough questions and we consider the answers carefully. We work in partnership with our...

  • Martech Operations Specialist

    2 weeks ago

    South Melbourne, Australia Pepper Marketing Full time

    **Be the Marketing Technology Wizard Behind Our Marketing Success!** **About the Role**: If you're a tech aficionado with a flair for marketing (or a marketer with a flair for tech) who thrives in the heart of automation and gets a kick out of building the best marketing tech stacks, then your dream job awaits! Our B2B marketing agency is hunting for a...

  • Marketing Specialist

    1 week ago

    Melbourne, Australia Cyril Gwen Consulting Full time

    **A Marketing Specialist keeps their eyes on marketing trends and works with companies to create advertising campaigns, pricing strategies based on demographic data and targeting specific customer demographics.** **Marketing Specialist responsibilities include**: - **Conducting market research to find answers about consumer requirements, habits and...

  • Marketing Specialist

    7 days ago

    Melbourne, Australia FourQuarters Full time

    CBD location - Hybrid model - Supportive, agile and entrepreneurial business A well established and expanding fintech, with a strong focus on consumer marketing are looking add experienced Marketing Specialist to join their contemporary offices in the CBD. As their Marketing Specialist, you’ll work in a Marketing team of 10 + and contribute to the...

  • Marketing Specialist

    1 week ago

    Melbourne, Australia Home Green Pty Ltd Full time

    **Home Green Pty Ltd - Marketing Specialist** Home Green Pty Ltd is an industry qualified and ISO certified Solar, LED, Sports Lighting and Heat Pump company servicing the commercial and residential customers in the whole of Australia. We have had an abundance of growth in our small commercial and residential sectors and are actively recruiting for a full...

  • Marketing Specialist

    2 weeks ago

    Melbourne, Australia Martha Jewellery Full time

    **Job Title / Position**: Marketing Specialist **Work type**: Full-time **Tenancy**: Permanent position **Hours**:38 hours/week **Salary**: $80,000 - $90,000 **Description**: Pearl Excel and Jewellery (Matha Jewellery) is a renowned Australian brand that showcases the rarest and most exquisite pearls from around the world. As a leader in contemporary...