Manager - Customer Advocacy

**Company Description** Let’s create a more sociable future together**

At Endeavour, we’re totally into what we do. With a portfolio that includes Dan Murphy’s, BWS, ALH Hotels, Pinnacle Drinks and more, we love to bring people together. Together we share our passion for our products and industry; it’s what inspires us to dream big, and continue to create new experiences for our customers and teams across Australia. If you thrive on positive energy, we want to meet you
- ** Bring your passion and feel the energy**:

- ** Bring your customer first mindset, commercial thinking and consumer insights experience to this exciting new role**:

- ** Join the fast paced world of liquor retail and partner with iconic brands like BWS & Dan Murphy’s**

As the **Manager - Customer Advocacy,**you will join our Customer Advocacy and Insights team, partnering with numerous stakeholders across the business within functions like Merchandise, Operations, Store Formats and eCommerce.

You will support the Senior Manager of Customer Advocacy by facilitating and delivering the analysis, synthesis, and distribution of actionable insights.

Ensuring insights are aligned with business objectives, democratised across teams, and continuously improved through feedback loops, enabling data-driven decision-making across the organization.

Sound good? Read on.
Here is a taster of what you can expect in this role:

- Collaborate with the Senior Manager to define clear objectives for customer requests.
- Establish structured problem statements and triage requests to the appropriate insight team, to ensure insights analysis aligns with business needs.
- Lead the refinement of briefs that guide Customer Analytics squads in addressing business needs through customer insights analysis.
- In partnership with other Insight teams, responsible for deepening the holistic understanding of our Group customer through leading the regular reporting (monthly and quarterly) of market and customer performance.
- Analyse and triangulate data from various sources, quantitative and qualitative, preparing comprehensive reports that translate complex data into understandable and actionable insights for stakeholders.
- Leverage data visualisation tools to present insights in a clear and impactful manner, forming a single source of truth to inform business decisions.
- Circulate synthesised insights across functions, ensure that insights are accessible and utilised by different teams to enable data-driven decision-making.
- Drive and implement feedback mechanisms post-delivery of insights to evaluate the effectiveness and usability of the analysis.
- Assist in the delivery of the Group Customer Strategy, ensure the approach is embedded and leveraged by brand and central marketing teams
- Lead partnership with group and brand marketing community to unlock opportunities to amplify the customer further and drive customer centricity through bringing the customer to life.
- Foster a culture of continual improvement within the team by upskilling the team in terms of strategic thinking, business acumen and leading and influencing
- Drive customer first culture across brands and Group, playing a leadership role to represent customer with Brand Leadership teams. Role models Endeavour Values and Ways of Working

**Qualifications**
Now let’s talk about you:

- Proven experience (7+ years) in consumer insights, segmentation and strategic planning.
- Proficiency in data visualisation tools, as well as excellent synthesis, presentation and data storytelling skills.
- Excellent critical thinking, problem-solving skills and ability to define clear, structured problem statements.
- Familiarity with customer and category insights methodologies.
- Strong communication and collaboration skills to lead and work effectively with cross-functional teams.
- Have the ability to translate consumer research findings into actionable insights that can be understood by the business and utilised to guide business decisions.
- Tertiary qualification, preferably in marketing, strategy or business.

**The benefits are good too**
- We offer flexible working in every sense
- An exclusive discount card for BWS, Dan Murphy’s, Woolworths, BIG W and other Endeavour Group brands, including our ALH pubs
- Monthly meeting-free days
- Your health and wellbeing is your most important asset, and as one of our valued team members, it’s our first priority. You will have a range of free services to help you live well and support your physical, mental and financial wellbeing
- Endeavour Group is full of opportunities - use our dedicated learning and development options to grow an idea, yourself, and your career. This is just the start, so dream big.
- At Endeavour, we value being a workplace where everyone’s welcome - if you meet a number of the requirements (and not all), we encourage you to apply._
**Additional Information** We are together creators**

With a portfolio that includes Dan Murphy’s, BWS, ALH