Marketing Specialist

2 days ago

Parramatta, Australia Oceania College of Technology Full time

**Job Advertisement: Marketing Specialist**
Company Name: Global Training Innovations Pty Ltd Trading as Oceania College of Technology
Location: Parramatta, Sydney NSW 2150, Australia

**Salary**: $76,500.00 - $86,500.00 per annum

**About Us**

Global Training Innovations Pty Ltd, trading as Oceania College of Technology, is a registered training organisation based in Parramatta, Sydney NSW 2150. We are committed to delivering industry-focused education and practical training in the automotive sector. Our mission is to equip apprentices and students with the skills and knowledge needed for successful careers using state-of-the-art tools and techniques.

**Position Overview**

**Key Responsibilities**
- Plan, develop, and execute advertising and marketing campaigns to promote the organisation’s educational services in line with business growth objectives.
- Advise management on advertising and promotional strategies aimed at reaching target student markets and building brand awareness.
- Coordinate the production of marketing materials and campaigns, including artwork, digital media, video, and print assets, ensuring delivery within time and budget constraints.
- Conduct market research and analyse demand trends to identify opportunities for new programs and improvements to existing services.
- Support organisational growth by developing and implementing strategic marketing policies and programs.
- Commission and manage external research to evaluate market characteristics and consumer behaviour in the education sector.
- Advise on key marketing elements including product mix, pricing strategies, sales promotions, and channel selection.
- Monitor campaign performance metrics and provide detailed reports and insights to guide decision-making.
- Analyse data from digital campaigns and recommend improvements to content, SEO, and engagement strategies.
- Ensure all marketing activities are conducted in accordance with relevant regulatory requirements and institutional branding standards.

**Qualifications and Skills**
- Bachelor’s degree in Marketing, Business, or a related field.
- Minimum of 1 year of experience in a marketing, communications, or coordination role.
- Strong analytical, organisational, and project management skills.
- Excellent written and verbal communication skills.
- Experience with marketing analytics, reporting, and content development.
- Creative flair with the ability to generate innovative promotional ideas.
- Knowledge of compliance and regulatory guidelines in education marketing is highly regarded.
- Familiarity with social media platforms and best practices for both organic and paid campaigns.

**What We Offer**
- A dynamic and supportive team culture.
- Opportunities for professional growth within the education and training sector.
- Autonomy to develop and manage end-to-end marketing campaigns.
- A role that makes a meaningful impact on student outcomes and industry engagement.
- Career growth with purpose and real-world impact.

**How to Apply**

Please submit your resume along with a brief cover letter outlining your suitability for the role. Join Global Training Innovations Pty Ltd, trading as Oceania College of Technology, and contribute to our continued growth and success through innovative and strategic marketing efforts.

Pay: $76,500.00 - $86,500.00 per year

Work Authorisation:

- Australia (preferred)

Work Location: In person

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