
CRM & Promotions Manager
2 days ago
**Description**:
**CRM and Promotions Manager**
About Us:
Gorilla Rush are specialists in the creation, management, and marketing of various products within the online gaming space. We are committed to creating a unique gaming experience with our bespoke casino games, crypto platforms, and sportsbooks. At Gorilla Rush, we pride ourselves on being early-adopters, progressive in our approach, and adaptable to the ever-changing technology landscape.
Whilst Gorilla Rush is based in Brisbane, Australia, the products we build are global. We are a truly dynamic workplace with a collaborative attitude to communication whether it be in-office or cross-continent. Our goal is to make sure our team feels strongly connected and are able to offer ideas and solutions freely, no matter where they may work.
Gorilla Rush boasts a bespoke office space, regular team activities and an energetic group of professionals.
The Role:
We are seeking an experienced CRM professional to join our rapidly growing team and to lead our customer engagement and retention efforts. Reporting to the Marketing Manager, the CRM Manager will take the lead on the design and implementation of our entire CRM strategy from the ground up using the Fast Track CRM platform. You will be tasked with driving customer lifecycle management, workflows, segmentation, and creating engaging communications, promotions and offers to drive retention, ARPU and LTV. The CRM Manager will be heavily KPI and data driven with excellent analytical and presentation skills.
Experience in the iGaming industry is highly desirable, and you will be familiar working with internal cross functional teams and external partners across several time zones. This is a great opportunity for a CRM professional to take the next step in their career.
Key Responsibilities and Skills:
- Designing and developing complex, multi-market/language CRM strategies from scratch
- Creating and monitoring multi-channel, multi-language communications and promotions
- The ability to measure campaign performance and return on investment (ROI)
- Dedicate care and responsibility for the final quality of output
- Be passionate about creating an engaging customer-centric experience
- Promote high work standards within the team
**Requirements**:
- 5+ years’ experience in a senior customer engagement and promotion’s role
- English fluency
- Expert level as primary user/SME using top-tier CRM platform, ideally Fast Track CRM
- Excellent verbal and written communication skills
- Technical experience using 3rd party communication platforms such as SendGrid
Highly Desirable:
- Experience in the iGaming industry
- Proficiency using online collaboration and project management software such as Jira, Confluence and Slack
- Proficient in the Microsoft Office suite
- Proficient with Google Suite (Drive, Sheets, Docs)
- Cryptocurrency knowledge would be advantageous
- Multilingual
**Benefits**:
- Flexible working hours
- Competitive remuneration
- Daily catered lunch for office-based workers
- A brand new custom designed office
- Team socials and activities
- Regular training and upskilling
To be eligible for this role, you will be required to provide the following before commencement of your employment with Gorilla Rush:
- Verification of your identity,
- Verification of your right to work in the country of employment,
- Verification of highest level of education, and
- Verification of any regulatory authorisations (if any).
**Role Type**:
- In-house - Permanent - Full-time - Mid-Senior Level
**Company Overview**:
- Gorilla Rush based in the northern region of Brisbane. We specialise in the creation, management, and marketing of various products in the online gaming space. Our core focus is around building well-designed casino games, crypto platforms, and sportsbooks, all with the latest technology to ensure everything we do is not only fresh but also rewarding and exciting. We pride ourselves on being early adopters, progressive in our approach and adaptable to the ever-changing technology landscape. The products we build are used by millions of people around the world. Whilst the products that we build are global, the majority of the team is located in Brisbane at our Brendale office, as well as some interstate members. With a modern office space, regular team training and activities, there is never a dull moment when working with the Gorilla Rush team.
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