PPC Manager

**About Us**

At The Growth Agency, we’re a results-driven B2B digital marketing agency helping brands scale with precision and creativity. Our clients span diverse industries, and we pride ourselves on a relational approach to growth. We’re now on the lookout for a skilled PPC Manager who can take charge of clients’ paid media accounts across Google Ads and Meta Ads.

**Role Overview**

As the PPC Manager, you'll be responsible for planning, executing, reporting, and optimising paid media campaigns across Google and Meta platforms. You'll own end-to-end campaign strategy, implementation, and performance reporting.

**Your mission**:
Take a red hot crack at every campaign, back yourself, and always bring a relational approach to the way you work with clients. We’re not just after traffic and leads - we’re about building trust, being proactive, and showing up consistently with energy, empathy, and smart thinking.

We know you can never guarantee results in marketing... but you _can_ guarantee effort, accountability, and a commitment to learning fast and doing right by the client. That’s what we value most.

**Key Responsibilities**

**Account Management**
- Manage multiple client PPC accounts across Google Ads and Meta Ads (Facebook & Instagram).
- Conduct onboarding audits, keyword research, competitor analysis, and audience targeting setup.
- Develop and execute tailored paid media strategies based on each client’s goals and industry.

**Campaign Execution**
- Set up, launch, and monitor campaigns including Search, Display, YouTube, Performance Max, Facebook Lead Ads, and Retargeting.
- A/B test ad creatives, copy, landing pages, and bidding strategies.
- Implement accurate tracking via Google Tag Manager, Facebook Pixel, and Conversion APIs.

**Optimisation & Reporting**
- Monitor daily performance metrics and proactively adjust campaigns to improve KPIs (CTR, CPA, ROAS, etc.).
- Create monthly reports with insights, next steps, and strategy tweaks.
- Liaise with the creative and CRM teams for landing page enhancements and content alignment.

**Client Communication**
- Present campaign performance in client meetings with clear, transparent explanations.
- Provide strategic recommendations and thought leadership on the paid media landscape.
- Be a trusted advisor to your clients, proactively suggesting opportunities for growth.

**Required Skills & Experience**
- 2-4 years hands-on experience managing Google Ads and Meta Ads campaigns.
- Strong understanding of performance metrics, attribution models, and bid strategies.
- Experience with GA4, Tag Manager, and data studio/dash-boarding tools.
- Proficiency in copywriting and ad creative best practices.
- Good organisational and time management skills with the ability to juggle multiple clients.
- Comfortable presenting performance insights to clients and stakeholders.

**Bonus Skills**
- Experience with TikTok Ads, LinkedIn Ads, or other emerging platforms.
- Familiarity with CRO, and landing page strategy.
- Experience with CRM platforms such as HubSpot.

**Why Work With Us?**
- Competitive salary
- Opportunities for career growth.
- Be part of a growing, supportive team of marketers who love what they do.
- Exposure to a wide variety of industries and creative challenges.

Pay: From $80,000.00 per year

**Benefits**:

- Travel reimbursement

Schedule:

- 8 hour shift

Ability to commute/relocate:

- Brendale QLD 4500: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- PPC management: 2 years (required)

Work Authorisation:

- Australia (required)

Work Location: In person