CRM Coordinator

**Start your game...**

We are looking for a Customer Relationship Marketing (CRM) Coordinator to join the team, you will assist in analyzing and enhancing the customer lifecycle through our automated campaigns. This role will provide you with exposure to all aspects of the marketing function and other business teams, helping to shape our onboarding, retention, and reactivation strategies. You will learn to use the Salesforce Marketing Cloud platform to design and optimize customer journeys.

**Where and how you can work...**
With our HQ in Brisbane, we also have offices in Darwin, Sydney, Auckland, and Wellington. At Entain AUS & NZ, we value a flexible work environment and support a hybrid working model, allowing employees to spend two days a week at the office, ensuring work-life balance and individual preferences. _This role is based in Brisbane._

**Your day-to-day...**
- Utilising Salesforce Marketing Cloud to create and refine customer journeys.
- Reporting on actions taken relating to Key Business Metrics.
- Build and execute journeys, campaigns, and audience segments for customer marketing programs.
- Monitor and use data analytics to create a great customer experience and successful personalized direct marketing campaigns.

**What you’ll bring...**
- Experience In Salesforce Marketing Cloud or a similar product Is Ideal but not crucial.
- An understanding of HTML or SQL is beneficial but not crucial.
- High attention to detail (Including proofing and editing).
- Willingness to learn and adapt, we strive for the best results and are supported to try new things to achieve this.
- An Interest In Racing and/or Sports is essential.
- Strong communication skills both written and verbal.

**Entain Lifestyle...**
- Embrace your need for a work-life balance through our 9-day fortnight.
- Celebrate the joy of starting a family with 12 weeks of paid parental leave.
- Indulge in a range of wellness benefits through our wellness calendar, including, heavily subsidized gym memberships and other paid-for services.
- Enjoy the convenience of a free onsite barista and a fully stocked fridge and pantry, ensuring breakfast and lunch are taken care of.
- A wealth of learning and development opportunities, empowering you to broaden your expertise and professional growth.
- Company-wide events designed to honour and celebrate the outstanding achievements of our exceptional team.
- We LOVE Entertainment, and Racing and Sports are at the heart of everything we do. So, it only makes sense that we provide access to staff giveaways to sporting and racing events.

**Who are we?**

At Entain Australia & New Zealand, we're on a mission to revolutionise the world of sports and gaming venue entertainment. We're the home of Australia and New Zealand's best gaming and tech talent, with a passion for pushing boundaries and creating unforgettable experiences.

We have a host of leading brands under the Entain umbrella - our customers can experience the best of sports betting and entertainment with Ladbrokes Australia and neds, where together they provide thrilling avenues for sports enthusiasts and racing aficionados alike. Through Entain Venues, our venue partners offer non-stop entertainment through our line-up of brands from the Australian Poker League and SportsPick to the challenges of InnQUIZitive and many more.

We're also proud to support racing and sport in New Zealand through our 25-year strategic partnership with TAB NZ. The TAB brand in New Zealand connects enthusiasts to the heart of the action, whether it's horse racing, greyhounds, or a variety of thrilling sports.
- As a global employer, Entain is committed to providing a safe, fun, and inclusive culture where our people feel like they truly belong. We are a multicultural business that values, celebrates and respects individual differences, so whatever your sexuality, gender, gender identity, ability, age, race, religion, or belief, you will have a voice here, and the space to do your best work. Our diverse internal networks provide support for you to express your views and make a positive difference._