Business Development and Marketing Strategist

3 weeks ago

Sydney, New South Wales, Australia Barry Nilsson Full time

Job Title: Business Development and Marketing Strategist

Job Summary:

We are seeking a highly skilled Business Development and Marketing Strategist to join our team at Barry Nilsson. The successful candidate will be responsible for developing and implementing business development and marketing strategies to drive growth and align with the firm's objectives.

Key Responsibilities:

  • Tender and capability statement preparation to maintain existing panel appointments and win new business.
  • Involvement in BD planning for key client accounts and strategically important practice areas.
  • Supporting the development and deployment of thought leadership content and other profiling activities to build brand awareness and position individual experts.
  • Managing legal directory, award and industry submissions to position the firm as a market leader.
  • Preparing lawyer CVs and profiles tailored to a specific marketing or BD purpose.
  • Maintaining tender related tools and resources, including CV library, tender database, and recognition register.
  • Contributing to development and implementation of tender and proposal best practice to improve outcomes and create efficiencies.
  • Providing input into the review and updating of website content.
  • Collaborating with team members to produce effective marketing materials.
  • Event and sponsorship activation assistance, working with responsible team members, as required.

Requirements:

The ideal candidate will have well-developed client-focused business development skills, be a good communicator who is self-motivated and enthusiastic, with the confidence to deliver quality outcomes in a fast-paced environment.

Essential Skills and Experience:

  • Relevant tertiary qualification in Marketing, Communications, PR, or Journalism.
  • 4+ years' experience in a similar role within a professional services or corporate environment.
  • Strong level of business development and marketing knowledge and technical ability, particularly in the areas of tender and proposal preparation and management, marketing and business development planning.
  • Highly developed project management skills and ability to prioritise and manage multiple deadlines.
  • Strong writing and editing skills, with the ability to understand and translate complex legal concepts into clear, engaging content.
  • Commercial awareness and ability to develop client-focused materials.
  • Ability to multi-task and meet deadlines while displaying strong attention to detail.
  • Familiarity with a CRM database such as DealCloud would be advantageous.
  • Highly developed interpersonal and influencing skills, including the ability to build and maintain effective relationships with a diverse range of internal clients.
  • Positive attitude toward work and a desire to learn and develop the role.
  • Team player with a positive 'can do' attitude.

What We Offer:

We offer a broad range of benefits to our people, including a firm laptop, flexible working arrangements, access to our Health & Wellbeing program, and shared care parental policy with equal leave for mums and dads.

About Us:

Barry Nilsson is committed to being an inclusive law firm that employs and retains the best and most diverse talent. We value diversity and foster a culture where our people are happy to come to work as their true selves feeling respected, valued and supported.

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