
Strategic Promotions Manager
12 hours ago
Our organization helps businesses streamline their operations by automating routine tasks, uncovering actionable insights, and connecting them with relevant data, advisors, and applications.
This leads to a stronger economy that can positively impact the world.
About the RoleThe Promotions and Offers Strategist will support the development and execution of effective promotions and offers to attract and retain customers.
Cross-functional collaboration is essential, working closely with marketing, product, and sales teams to create compelling offers and campaigns that drive business objectives and meet customer needs.
- Establish a comprehensive promotions and offer strategy aligned with new revenue and lifetime value goals.
- Program-manage the launch, monitoring, and reporting of trialist and customer promotions and incentives in both direct and partner businesses.
- Create and manage promotional calendars for timely offer execution.
- Develop creative assets and marketing materials in partnership with performance marketing and lifecycle teams.
- Work with automation and third-party platforms to deliver efficient fulfillment of various offers.
- Monitor and analyze promotion performance, providing regular reports and insights for optimization.
- Identify opportunities for segmentation and personalization of offers to improve targeting and effectiveness.
- Experience in growth, CRM, or product optimization, focusing on promotions.
- Previous experience running similar lifecycle promotional programs is beneficial.
- Bachelor's degree required.
- Strong background in CRM and digital marketing.
- Experience with A/B testing, multivariate testing, and statistical analysis.
- SQL knowledge preferred.
- Background in consulting, finance, or banking is considered an asset.
Enjoy generous paid leave, dedicated well-being leave, employee assistance programs, health insurance, life insurance, income protection, and many other benefits that reflect our company values.
Join Our Team-
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