
Business Performance Forecaster
1 week ago
The Promotions Analyst plays a critical role in supporting partner teams, combining analytical thinking and forecasting with hands-on campaign and operational execution.
This role is ideal for someone who thrives at both high-level forecasting and daily precision required to execute promotions.
Responsibility takes place from planning through execution, supporting marketing promotions across digital and physical channels that best position partners to achieve target objectives and maximum ROI.
\Responsibilities- Build granular forecasts for all promotions, factoring in baseline data, seasonality, macro conditions, and retail dynamics to accurately model expected performance.
- Triangulate multiple data points—including sales, category trends, feedback, and promotional mechanics—to create insightful, data-backed forecasts that inform promotional strategy.
- Manage the planning and execution of high-volume marketing campaigns annually across digital and physical channels, ensuring timely delivery, brand compliance, and discipline.
- Coordinate campaign workflows, calendars, documentation, and reporting to ensure consistency, auditability, and alignment across stakeholders.
- Monitor and report on campaign performance; deliver post-campaign analytics and actionable insights to drive continuous improvement.
- Collaborate with stakeholders to develop and execute promotional plans, with a focus on ROI, fund allocation, and spend management.
- Demonstrated ability to synthesize multiple data sources into accurate forecasts and strategic business recommendations
- Commercial mindset with a proven track record of driving performance through predictive analytics
- Proven ability to manage complex campaign calendars and executional workflows
- High attention to detail with strong task and time management under high-volume workload
- Strong communication skills and ability to present data-driven insights to senior stakeholders
- Problem solving, data analysis, and relationship management capabilities
- Understanding of Retail Category Management principles (assortment, pricing, promotion, shelving, shopper behavior)
- 3+ years experience within a similar role
- Bachelor's Degree or tertiary equivalent (highly desirable)
- Intermediate experience with Microsoft Excel and solid proficiency with Microsoft Office suite
- Experience in fast-paced environments with a can-do attitude and ability to work autonomously
- Proficiency with CRMs, MS Dynamics Suite, and Allocadia also a plus
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