
Senior Consumer Insights Manager
4 days ago
We are seeking a skilled professional to join our organisation in the role of Analytics Specialist.
As a key member of our team, you will be responsible for leveraging large and comprehensive databases to better understand consumer behaviour.
In this role, you will draw on consumer marketing and analytics expertise to support sales teams and clients in driving sustainable revenue growth.
You will work collaboratively with internal teams to understand client needs, map product features to those needs, and ensure successful product adoption and satisfaction.
- Develop comprehensive product knowledge across our suite of consumer data and analytical solutions.
- Closely collaborate with the sales team to directly engage with clients and understand their needs and challenges.
- Map product features and benefits to client needs, develop custom solutions.
- Create and deliver personalised presentations to clients at various levels of seniority, emphasising storytelling to effectively communicate our solutions.
- Develop and maintain strong relationships with key stakeholders and decision-makers within client organisations.
- Closely collaborate with the delivery team, conduct handovers of client projects to the delivery team, and QA of delivery projects to ensure smooth implementation and client satisfaction.
- Partner with internal product teams to bring new propositions to market, ensuring alignment with client needs and industry trends.
This is an excellent opportunity to develop your skills and contribute to our organisation's success.
The ideal candidate will have:
- A degree in Business, Marketing, Analytics, or a related field.
- An understanding of segmentation data, insights, and analytics.
- 3-5 years proven experience as a presales specialist or in a role applying data, insights, and analytics for business benefit.
- Excellent communication and presentation skills.
- Demonstrated curiosity and the ability to ask insightful questions to uncover client needs and challenges.
- Ability to build and maintain strong client relationships.
- Strong analytical mindset with the ability to understand and address client needs. Knowledge of some common analytics tools, languages, and other marketing platforms.
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