Senior Brand Development Manager

6 days ago


Melbourne, Victoria, Australia beBeeBrand Full time $90,000 - $120,000
Brand Strategist Position

The role of the Brand Strategist will involve developing and executing a comprehensive brand strategy to drive business growth and increase market share. This includes building on existing brand plans, conducting strategic projects, and fostering strong relationships with retailers.

The ideal candidate will have experience in FMCG brand management, particularly in the food or beverage industry. They will be responsible for analyzing market trends, identifying opportunities, and leading projects to increase brand awareness. A solid understanding of the innovation process is also essential.

The successful candidate will possess excellent communication and engagement skills, with the ability to influence internal and external stakeholders. They will also have a proven track record of using data insights to measure campaign results and optimize engagement levels.

This is a career-defining role for an ambitious marketer to own and drive their highest growth brand. The selected individual will work closely with internal teams to ensure a seamless customer experience, while also partnering with external agencies to develop strategic positioning through ATL/BTL activities.

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