Customer Lifecycle Marketing Specialist

2 weeks ago

Sydney, New South Wales, Australia beBeeSubscription Full time $90,000 - $110,000

**Subscription Marketing Professional**

We are seeking a skilled Subscription Marketing Professional to join our team and help us develop and execute best-in-class marketing initiatives across the full customer lifecycle for our subscription propositions.

The successful candidate will be responsible for executing and optimising highly relevant programs, campaigns and offers to deliver value and provide our subscribers with an exceptional experience. This includes acquiring, growing and retaining customers through targeted marketing channels.

This is a unique opportunity for a talented marketer to make a real impact in a fast-paced environment. As a key member of our team, you will work closely with stakeholders to develop and implement marketing strategies that drive business results and improve customer satisfaction.

To be successful in this role, you will need to have expertise in a variety of targeted marketing channels, including digital media, email, and social media. You will also need to be passionate about data and leverage it to drive campaign performance. Additionally, you will need to have excellent communication skills and be able to influence stakeholders at all levels.

We offer a dynamic and supportive work environment, with opportunities for growth and development. If you are a motivated and creative marketer looking for a new challenge, we encourage you to apply.

**Key Responsibilities:**

  • Develop and execute marketing strategies to acquire, grow and retain customers
  • Execute and optimise highly relevant campaigns and offers to deliver value and improve customer satisfaction
  • Leverage data to drive campaign performance and inform future marketing initiatives
  • Collaborate with stakeholders to develop and implement marketing plans
  • Monitor and report on marketing metrics to ensure optimal ROI

**Requirements:**

  • 3-5+ years experience in Direct/Digital Marketing, CRM or Data Driven Marketing roles
  • Tertiary qualified in relevant discipline (Business/Commerce/Marketing etc.) or relevant experience
  • Expertise in a variety of targeted marketing channels
  • Possession of a customer-centric mindset and ability to advocate for a great customer experience
  • Excellent communication and influencing skills

**Benefits:**

  • Dynamic and supportive work environment
  • Opportunities for growth and development
  • Competitive salary and benefits package

**About Us:

We are a leading organisation dedicated to delivering exceptional customer experiences. We are committed to innovation, collaboration and continuous improvement, and strive to create a workplace culture that values diversity, inclusion and employee well-being.

If you are a motivated and creative marketer looking for a new challenge, we encourage you to apply for this exciting opportunity.

**Work/Life Balance:**

  • Flexible working arrangements to support work-life balance

**What You Will Bring:**

  • Passion for subscription marketing and customer lifecycle management
  • Strong analytical and problem-solving skills
  • Ability to communicate complex ideas simply and effectively
  • Collaborative approach to working with stakeholders

**You Will Have:**

  • 3-5+ years experience in Direct/Digital Marketing, CRM or Data Driven Marketing roles
  • Tertiary qualified in relevant discipline (Business/Commerce/Marketing etc.) or relevant experience
  • Expertise in a variety of targeted marketing channels

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