Senior Brand Marketing Specialist

7 days ago

Melbourne, Victoria, Australia beBeeBrand Full time $90,000 - $120,000
Job Overview

We are seeking a results-driven Marketing Campaign Strategist who brings both strategic vision and hands-on expertise in brand and product marketing.

The ideal candidate will partner with our cross-functional teams to design, execute and optimise integrated marketing campaigns that drive awareness, engagement and growth.

  • Develop go-to-market campaign plans across digital, social, email, events and partnership channels.
  • Craft compelling brand narratives and product stories that differentiate us in the market.
  • Develop and evolve our brand strategy, including positioning, identity, voice, and messaging architecture.
  • Provide leadership to the creative direction of the team.
  • Manage the planning and execution of campaigns that drive awareness, preference, and loyalty.

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