Senior Brand Marketing Specialist

7 days ago

Melbourne, Victoria, Australia beBeeMarketing Full time $50,000 - $70,000
Senior Brand Marketing Specialist

Job Title: Senior Brand Marketing Specialist

Job Overview:

We are seeking a seasoned brand marketing expert to spearhead and execute innovative marketing strategies that align with our business objectives, target audience, and company vision.

The ideal candidate will have a proven track record of successful marketing campaigns across multiple channels, excellent communication, organizational, and leadership skills, as well as the ability to drive results-oriented marketing initiatives.

Responsibilities:

  • Develop and implement comprehensive marketing plans that drive business growth and customer engagement
  • Conduct market research and analyze customer insights to identify key target segments and opportunities for expansion
  • Create and manage multi-channel marketing campaigns that enhance brand awareness, lead generation, and conversion rates
  • Collaborate with cross-functional teams to ensure alignment on marketing objectives and optimize campaign effectiveness
  • Manage a team of marketing professionals, providing guidance, feedback, and support to ensure their professional growth and development
  • Stay up-to-date with industry trends and developments, identifying new opportunities to drive growth and success for the organization

Requirements:

  • Bachelor's degree in Marketing, Business Administration, or related field
  • Minimum 5 years of experience in a marketing management role, with a proven track record of success in developing and executing marketing strategies
  • Excellent communication, organizational, and leadership skills, with the ability to drive results-oriented marketing initiatives
  • Strong analytical and problem-solving skills, with the ability to analyze data and make informed decisions
  • Proficient in Microsoft Office, CRM, and marketing automation tools
  • Ability to work in a fast-paced environment and handle multiple projects simultaneously

What We Offer:

  • A dynamic and collaborative work environment
  • Ongoing training and professional development opportunities
  • A competitive salary and benefits package

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