Marketing Specialist

4 weeks ago


Melbourne, Victoria, Australia Brand Collective Full time
ABOUT SHOE WAREHOUSE

Shoe Warehouse and Myer Concession are part of Brand Collective's powerhouse footwear division, offering customers a wide range of trusted, stylish, and affordable brands. With a focus on delivering value and choice, Shoe Warehouse continues to be a destination for families who want quality footwear at the right price and we partner with Myer to bring leading footwear brands to life in stores across Australia.

ROLE IN A NUTSHELL

The Marketing Specialist – Shoe Warehouse & Myer Concession is a 10-month contract responsible for bringing seasonal marketing plans to life across multiple channels. This role is all about planning, executing, and delivering campaigns that support brand growth, drive customer engagement, and achieve commercial objectives. You'll be the key marketing contact for Myer's footwear concession business, working closely with both internal stakeholders and the Myer marketing team to deliver content, activations, and media plans that connect with customers.

WHAT YOU'LL BE DOING
  • Develop and execute seasonal marketing plans to support product launches, key collections, store openings, and brand activations
  • Coordinate content asset production—leading execution across key channels including retail, wholesale, and digital
  • Act as the primary marketing contact for Myer Footwear Concession, collaborating on seasonal plans, asset delivery, and campaign execution
  • Partner with Group Digital teams to develop and implement paid digital and social strategies
  • Manage creative assets, campaign development, and influencer/social content for owned and partner channels
  • Monitor performance, analyse results, and optimise campaigns in real time
  • Conduct competitor research and stay across best practice marketing trends
  • Support reporting, budget management, and marketing administration to ensure smooth campaign delivery
ABOUT YOU

You are a skilled marketer with 3+ years of experience, ideally in retail, fashion, sport, or consumer goods, and you thrive in a fast-paced environment. You're confident managing end-to-end marketing campaigns, from seasonal planning to execution across multiple channels. With strong organisational skills, attention to detail, and a collaborative approach, you're just as comfortable building relationships with stakeholders as you are rolling up your sleeves to deliver content. You bring creative flair, excellent communication skills, and resilience under pressure, with proficiency in Adobe Creative Suite a bonus.

JUST SOME PERKS WE OFFER
  • Pet-friendly workspace – Yes, your furry friend can join you at work
  • Generous discounts – Up to 50% off top brands like Reebok, Superdry, and Elka Collective
  • Exclusive LK Group discounts – Treat yourself to savings at Daniel's Donuts, Hommey, Snooze & more
  • Access to sample sales – Exclusive to Brand Collective team members only.
  • Leave when it matters – Paid parental leave, volunteer leave & purchased leave options.
  • Novated leasing – Drive your dream car with ease.
  • Loyalty rewards – We celebrate your milestones with generous service awards
  • Well-being matters – Free access to Mental Health Professionals through our Employee Assistance Program.
READY TO MAKE AN IMPACT?

If you're ready to take ownership of marketing campaigns for two well-loved footwear brands and thrive on delivering results through creativity and collaboration, we'd love to hear from you. Apply today to join Brand Collective's marketing team

ABOUT BRAND COLLECTIVE

Brand Collective is one of Australia\'s most prominent apparel, footwear & sport groups, operating our omnichannel offer across 300+ stores with over 3,000 team members, a comprehensive online business and an extensive wholesale network. Our portfolio ranges from iconic heritage to timeless contemporary, from street culture to considered craftsmanship, and from private label to international luxury fashion brands. We bring brands to life

At Brand Collective our customers come from all walks of life, and so do we We value diversity and inclusion in all forms, thus hire based on capability and performance. If you feel like your skills align with the role and company culture, apply today to bring brands to life

Please note: at this time, Brand Collective are not seeking recruitment agency support for this role, and will not be liable for any unsolicited candidate profiles or associated fees. We encourage applicants to apply directly to this posting if they would like to be considered for this opportunity. The advertising of this role may close earlier than the listed date, and we encourage applicants to apply early.


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