Customer Insights Strategy Manager

1 month ago


Sydney, New South Wales, Australia RX Australia Pty Ltd. Company Full time
Job Description

About the Role

RX Australia Pty Ltd. Company is looking for a skilled Customer Insights Manager to join our team. As a key member of our organization, you will be responsible for developing and implementing a customer insights strategy that drives business growth and improves decision-making.

Responsibilities

  • Conduct qualitative and quantitative research to gain insights into customer behavior and preferences.
  • Develop and implement a comprehensive customer insights strategy that aligns with our business objectives.
  • Analyze data from various sources to identify industry-specific trends and preferences.
  • Collaborate closely with cross-functional teams to elevate relevant functional campaigns based on customer insights.
  • Monitor key performance indicators related to event satisfaction, attendee engagement, exhibitor ROI, and client retention.

Requirements

  • Possess a Bachelor's in Marketing, Business Administration, or related field; Master's not mandatory but highly considered.
  • Demonstrate a proven track record of successfully leading customer insights initiatives within diverse industry sectors.
  • Have expertise in quantitative and qualitative research methodologies, statistical analysis, and data visualization techniques.
  • Exhibit excellent strategic thinking and problem-solving skills.
  • Have high-level communication skills for verbally and visually communicating insights to a variety of seniority levels.
  • Possess skills in statistical and survey methodology, including advanced skills in quantitative analysis tools.

About RX Australia Pty Ltd. Company

RX is a global leader in events and exhibitions, leveraging industry expertise, data, and technology to build businesses for individuals, communities, and organizations. With a presence in 25 countries across 42 industry sectors, RX hosts approximately 350 events annually.



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