Salesforce Marketing Cloud Personalisation Developer
1 week ago
We are seeking a highly skilled Salesforce Marketing Cloud Personalisation Developer to join our team at IVE Group. As a key member of our CX & Data division, you will be responsible for designing, developing, and implementing personalised marketing campaigns using Salesforce Marketing Cloud.
Key Responsibilities- Design and develop personalised customer journeys using SFMC Personalisation (formerly Interaction Studio)
- Create and optimise real-time personalisation strategies across web, mobile, and email channels
- Develop and maintain custom JavaScript tags and data capture mechanisms
- Configure and manage behavioural tracking, profile management, and decision models
- Integrate SFMC Personalisation with other Salesforce products and third-party systems
- Analyse personalisation performance and provide data-driven recommendations for improvement
- Collaborate with cross-functional teams to align personalisation efforts with overall marketing strategies
- 5+ years of experience with Salesforce Marketing Cloud, including at least 2+ years focused on Personalisation/Interaction Studio
- Achievement of SFMC Certifications Marketing Cloud Personalisation Accredited Professional
- Strong proficiency in Amp Script, JavaScript, HTML, CSS, SQL, JSON, SSJS & XML
- Desired experience with Swift, Objective-C, Java & Kotlin
- Desired experience in web development within the React framework
- Experience with REST APIs and web services integration
- Familiarity with data management and ETL processes
- Knowledge of email marketing and web analytics
- Excellent problem-solving and analytical skills
- Able to create and maintain effective solution documentation and other technical documents and artefacts
- Strong communication and teamwork abilities
We are looking for a talented individual who is passionate about personalisation and has a strong technical background. If you have the skills and experience we are looking for, we encourage you to apply.
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Melbourne, Victoria, Australia IVE Group Full timeAbout the Role:The Salesforce Marketing Cloud Personalisation Developer will be responsible for designing, developing, and implementing personalised marketing campaigns using Salesforce Marketing Cloud.This role requires deep technical expertise in Salesforce Marketing Cloud, a strategic mindset, and the ability to collaborate with cross-functional teams to...
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Melbourne, Victoria, Australia IVE Group Full timeAbout the RoleCX & Data, a division of IVE, is a leading holistic marketing company that leverages data to drive customer insights and specialist marketing technology services. We deliver targeted, personalised communications across every channel, unlocking the power of data for our clients.Key ResponsibilitiesDesign and develop personalised customer...
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