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Marketing Specialist
2 months ago
About the Role
We are seeking a highly skilled Crm Marketing Specialist to join our team in Sydney. As a key member of our CRM team, you will play a critical role in driving continuous improvement and delivering first-class communications that are engaging, relevant, error-free, and fun.
Key Responsibilities
- Contribute to and execute monthly plans to drive continuous improvement.
- Produce high-quality communications that meet the highest standards of engagement, relevance, and accuracy.
- Advocate for the customer and develop the tone of voice for our brands.
- Maintain the vitality of our communications structure, cadence, and proposition.
- Deliver best-in-class communications and offers within budget.
Requirements
- Bachelor's degree in marketing, business administration, or a related field.
- At least 2 years of CRM experience, with a deep understanding of the customer lifecycle.
- Ability to structure tests, analyze data, and take meaningful action based on results.
- Experience with end-to-end campaign processes, from ideation to execution and optimization.
About VGW
VGW is an interactive entertainment company that harnesses technology and creativity to deliver world-class, free-to-play games. We entertain and delight over one million players in North America with our high-quality, acclaimed brands, including Chumba Casino, Global Poker, and LuckyLand Slots.
We are committed to delivering a safe, responsible, and positive player experience, and we believe in our people. We offer a diverse and inclusive work environment, flexibility, and opportunities for growth and career advancement. We also provide competitive compensation, perks, and benefits.
