Strategic Healthcare Marketing Director

5 days ago

Sydney, New South Wales, Australia Healthcare Professionals Group Full time
About the Role

As a leading player in the ANZ market, our client is seeking an innovative and entrepreneurial individual to spearhead their Direct-to-Consumer (DTC) marketing initiatives. This newly created role presents a unique opportunity to pioneer patient-centric branding and drive business growth.

Responsibilities
  • Develop and implement consumer-focused marketing strategies
  • Create high-impact digital content that resonates with the target audience
  • Design multi-channel initiatives to increase community awareness and engagement
  • Lead email marketing and social media activities to foster meaningful connections
  • Oversee agency activity to ensure seamless campaign execution
  • Conduct ROI analysis and post-campaign evaluation to inform future strategies
About You

We are looking for a seasoned DTC marketing professional with:

3+ years of experience in developing and executing successful marketing campaignsStrong analytical and market research capabilitiesSuperior digital marketing skills, including social media expertiseA proven track record of implementing high-impact social media campaignsFlexibility, adaptability, and a 'can-do' attitudeThe ability to think outside the box and develop creative solutionsWhat We Offer

This exciting role offers a competitive salary of $120,000 - $150,000 per annum, reflecting the company's commitment to attracting top talent. As a member of our team, you will enjoy a dynamic work environment, opportunities for growth and development, and the satisfaction of making a meaningful impact on the healthcare landscape.

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