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Senior Product Marketing Manager, Enterprise
2 months ago
We're seeking a highly skilled Senior Product Marketing Manager to join our Enterprise customer Line of Business at MYOB. This role is instrumental in developing and enhancing the Enterprise Product Marketing function.
As a key member of our team, you will lead and collaborate with cross-functional teams to craft product propositions that deliver significant value to our customers and markets. Your primary responsibility will be to devise and drive marketing strategies to elevate product awareness, foster demand, and contribute to revenue growth.
Key Responsibilities- Lead and collaborate with teams across product management, sales, customer success, and support to ensure successful product launches.
- Analyze market trends, competitor products, and customer feedback to identify opportunities for innovation and differentiation.
- Play a pivotal role in team development and promote a collaborative culture across MYOB's Product and Sales departments.
- Ensure Product Portfolios are regularly updated with relevant insights to influence product design.
- Develop compelling product propositions and manage the positioning of products in the market.
- Create and implement effective product marketing campaigns that resonate with our customers and target audiences.
- Partner closely with Product Managers to ensure commercial success for new product launches and feature releases.
- Strong critical thinking, leadership skills, and a hands-on approach.
- Solid experience in Product Marketing, preferably in a SaaS environment.
- Familiarity with Mid Market to ERP Products in a SaaS context is highly desirable.
- Experience in developing customer-focused product propositions.
- Proficiency in using data and analytics to inform strategies and initiatives.
- Proven track record in driving business growth and achieving key performance metrics.
- Excellent communication skills and the ability to lead effectively in a cross-functional team environment.
- A strong commitment to achieving team objectives and delivering planned outcomes.
At MYOB, we value diversity and inclusion. We're committed to creating a workplace where everyone feels valued, respected, and empowered to contribute their best work. Our benefits package includes flexible work arrangements, professional development opportunities, and a range of employee perks.
We're proud to be a Circle Back Initiative Employer and we commit to responding to every applicant. If you're passionate about product marketing and want to join a dynamic team, we'd love to hear from you.
