Senior Influencer Marketing Lead for WPP Beauty Tech Labs
2 months ago
#### Job Description
**About WPP Beauty Tech Labs**
Wavemaker is our name, our mission, and our method. We believe there is always a better way to grow. Our attitude, Positive Provocation, is defined by the idea that what got you here, won't get you there. Today, that seems more appropriate than ever. We don't provoke for the sake of it; we provoke to create innovative and better outcomes for our clients.
**Role Overview**
As Senior Influencer Marketing Lead for WPP Beauty Tech Labs, you will lead the way in influencer and social media innovation with the world's leading beauty brands. You will be part of the most influential beauty marketing work in Australia and New Zealand.
**Key Responsibilities**
* Spearhead the latest innovations in social media, digital engagement, and influencer marketing for L'Oréal Groupe brands.
* Champion cross-team synergy, helping unlock the full potential of L'Oréal Groupe's brands by bridging teams and ideas.
* Develop and execute social-first, data-driven influencer campaigns that drive brand awareness, engagement, and sales, establishing best practices in the industry.
* Lead, mentor, and manage a team of 20+ professionals across creative, content, social, and influencer marketing disciplines to deliver top-tier campaigns and results.
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