Data-Driven Marketing Professional

4 days ago

Sydney, New South Wales, Australia beBeeDigital Full time $90,000 - $120,000
Job Title: Data-Driven Marketing Manager

We are seeking an experienced Data-Driven Marketing Manager to join our team. The successful candidate will play a critical role in ensuring the smooth operation of tools, platforms, and processes that enable effective campaign delivery and performance measurement.

This role oversees process optimization, digital performance analytics and dashboards while working closely with senior stakeholders. Key responsibilities include:

  • Designing, implementing, and managing ad tracking strategies, including platform-specific tags and pixels.
  • Oversight of tagging and analytics tools across the organization - troubleshooting and resolving digital marketing tagging and tracking requirements, either through independent implementation or by collaborating with internal/external developers.
  • Leveraging BigQuery to clean and structure marketing performance data for use in dashboards and reporting.
  • Building and maintaining dashboards in Looker, Google Data Studio, and other business intelligence tools to service different stakeholders.
  • Collaboration with Analytics and Data Visualization teams to ensure accurate data capture, transformation, and reporting pipelines.
  • Developing, documenting, and optimizing internal processes to improve efficiency and accuracy in campaign management and reporting.
  • Management of the technical aspects of key marketing platforms (e.g., marketing automation, ad management systems) to support campaign execution and reporting.
  • Evaluation and integration of new technologies and add-ons that enhance performance tracking, reporting, and team productivity.
Key Skills and Qualifications:

To be successful in this role, you will need:

  • Proven hands-on experience implementing pixel tracking, ad tags, and platform integrations.
  • Strong SQL skills and experience working with BigQuery (or equivalent data warehouse technologies).
  • Experience building dashboards and reporting frameworks in Looker, Google Data Studio, or other business intelligence tools.
  • Strong troubleshooting, analytical, and problem-solving skills.
  • Excellent communication skills, with the ability to partner effectively with stakeholders across technical and non-technical teams.
  • Highly organized, detail-oriented, and capable of managing multiple priorities in a fast-paced environment.
  • Self-motivated with a sense of accountability, combined with a collaborative and positive team-oriented mindset.
About Us:

We are a leading media group, proud to inform, advocate and inspire all Australians. We offer a fast-paced environment that encourages individuals to take control of their future and challenge themselves in ever-changing fields. We are evolving in response to the expectations and challenges of the digital world in which we now live.

  • Data-Driven Marketing Professional

    1 week ago

    Sydney, New South Wales, Australia beBeeMarketing Part time $80,000 - $100,000

    Job DescriptionAbout This Opportunity:We are seeking a talented marketing professional to join our team as a Marketing Data Analyst. The ideal candidate is a data-driven problem solver who loves coming up with creative approaches to analytical challenges.Key Responsibilities:Ad Creative Analysis: Develop processes to analyze ads and determine what makes them...

  • Data-Driven Marketing Professional

    1 week ago

    Sydney, New South Wales, Australia beBeeDigitalMarketer Full time $90,000 - $120,000

    Job DescriptionWe're seeking a results-driven marketer to lead digital acquisition and optimisation efforts. This role requires a data-first mindset, leveraging deep analytics to enhance campaign performance across paid search, paid social, programmatic, and affiliate marketing.

  • Advanced Data-Driven Marketing Professional

    6 days ago

    Sydney, New South Wales, Australia beBeeMarketer Full time US$150,000 - US$200,000

    We are seeking a highly skilled professional to develop and implement advanced data-driven marketing strategies.About the RoleYou will lead the development of core algorithmic models in marketing scenarios, focusing on user behavior prediction, profiling, ROI estimation, and traffic allocation strategies. You will design and build precision marketing models...

  • Data-Driven Marketing Strategist

    7 days ago

    Sydney, New South Wales, Australia beBeeStrategist Full time $90,000 - $110,000

    Job Title:Data-Driven Marketing StrategistAt our creative agency, we're committed to expressing creativity in all its forms to positively influence people and culture. We believe great marketing is built on data, insights, and strategic integration-not just execution.About the Role:We're seeking a Data-Driven Marketing Strategist to play a critical role in...

  • Data-Driven Marketing Professional

    1 week ago

    Sydney, New South Wales, Australia beBeeDigital Full time $120,000 - $170,000

    Marketing Analytics and Operations LeadThe Marketing Analytics and Operations Lead plays a pivotal role in our internal media team, ensuring seamless operation of tools, platforms, and processes for effective campaign delivery and performance measurement.This role oversees process optimisation, digital performance analytics, and dashboards while working...

  • Data Driven Marketing Expert

    6 days ago

    Sydney, New South Wales, Australia beBeeMarketing Full time $80,000 - $115,000

    Unlock Business Success as a Data-Driven Marketing ExpertDrive informed decisions, enhance customer relationships, and drive measurable results by leveraging data-driven marketing solutions.">Develop consumer marketing and analytics expertise to support sales teams and clients.Work collaboratively with cross-functional teams to ensure successful product...

  • Data-Driven Marketing Specialist

    2 weeks ago

    Sydney, New South Wales, Australia beBeeAnalyst Full time $90,000 - $120,000

    Marketing Analyst - Data Insights SpecialistThe ideal candidate is an expert in data analysis with a passion for unlocking meaningful insights to drive business growth. This role involves working closely with marketing and revenue teams to develop and implement data-driven strategies that enhance customer targeting and improve campaign performance.This...

  • Data-Driven Marketing and Insights Leader

    1 day ago

    Sydney, New South Wales, Australia beBeeAudience Full time $180,000 - $200,000

    Job Title: Data-Driven Marketing and Insights LeaderWe're seeking a high-calibre professional to spearhead our data-driven marketing strategy, leveraging their analytical prowess to drive audience growth and engagement.This key role will sit at the nexus of marketing, content, product, and data, with a focus on developing strategic insights to inform...

  • Data Driven Marketing Expert

    3 days ago

    Sydney, New South Wales, Australia beBeeMarketing Full time $90,000 - $120,000

    Job SummaryWe are seeking a skilled Marketing Data Analyst to fill this position.Apply behavioural insights and data-driven research to enhance marketing performance through personalised interaction across multiple channels.Investigate and measure the effectiveness of marketing channels, including data warehouse, Power BI portal, Google Analytics, and Adobe...

  • Data-Driven Marketing Manager

    3 days ago

    Sydney, New South Wales, Australia beBeeMarketing Full time $100,000 - $150,000

    At the forefront of innovative marketing, we're seeking a visionary leader to drive our email direct marketing and guest engagement initiatives.Key ResponsibilitiesDevelop strategic CRM and loyalty programmes for B2C and B2B audiences, incorporating lifecycle journeys, segmentation, and lead generationOptimise campaign frequency, contact governance, and CRM...