Marketing Specialist

3 weeks ago

Sydney, New South Wales, Australia CBRE Full time
About the Role

This is an exciting opportunity to join a leading global real estate company as a Marketing Coordinator in our Residential Agency team.

As a Marketing Coordinator, you will be responsible for providing high-quality marketing support to our Residential Agency team and Directors, ensuring maximum efficiency and effectiveness in our marketing activities.

Duties and Responsibilities

  • Assist the Agency Director in planning and executing marketing campaigns for listing portfolios, including maintaining current campaigns and setting up new ones.
  • Create media schedules in partnership with our media agency, marketing timelines, and budgets in liaison with the Agency Director.
  • Ensure timely delivery of marketing collateral, such as floor plans, copywriting, brochures, photography, and videography.
  • Be responsible for the rollout of media campaigns, including online advertisements on property portals, social media ads, digital display banners, and print ads.
  • Manage, create, and send all eDM communications using our automation platform, Eloqua.
  • Set up new projects in our CRM (Salesforce) and assign leads accordingly.
  • Provide weekly vendor reporting on marketing and sales activity in liaison with the Director and review campaigns based on enquiry and sales results.
  • Attend vendor meetings as requested, on-site or in the office.
  • Ensure our website is up-to-date with Agency listings and projects.
  • Manage the content of online listings, including price points, open times, and copywriting.
  • Be responsible for the management of our social media accounts in liaison with the marketing team.

What You'll Need

  • Relevant marketing qualifications and/or experience are essential.
  • Experience in the residential real estate industry, public relations, and/or event management is beneficial.
  • Sound organisational skills with the ability to juggle multiple priorities.
  • Excellent interpersonal skills with the ability to build and maintain productive working relationships.

About Us

At CBRE, we are committed to diversity, equity, and inclusion. We are strengthening our inclusive culture to ensure everyone feels safe, valued, and heard. We are proud to be certified as a Family Inclusive Workplace in Australia and strive to remove barriers. We encourage you to share any support and adjustments you need to be your best and participate equitably in our recruitment process.

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