Marketing and Communications Officer
4 days ago
We are seeking a highly skilled and experienced Marketing and Communications Officer to join our team at the State Government of Victoria, Australia. The successful candidate will be responsible for developing and implementing effective marketing and communications strategies to promote our organization's brand and services.
Key Responsibilities- Develop and Implement Marketing Strategies: Create and execute marketing plans to promote our organization's brand, services, and initiatives.
- Content Creation and Management: Develop and manage high-quality content for various channels, including social media, websites, and marketing materials.
- Social Media Management: Manage and maintain our social media presence, including creating and scheduling posts, responding to comments and messages, and analyzing engagement metrics.
- Communications and Engagement: Develop and maintain relationships with key stakeholders, including staff, students, families, and the broader community.
- Marketing Materials and Collateral: Design and produce marketing materials, including brochures, flyers, and posters.
- Event Planning and Coordination: Plan and coordinate events, including conferences, workshops, and seminars.
- Analytics and Reporting: Analyze and report on marketing and communications metrics, including website traffic, social media engagement, and campaign effectiveness.
- Qualifications: Bachelor's degree in Marketing, Communications, or a related field.
- Experience: Minimum 2 years of experience in marketing and communications, preferably in a government or education setting.
- Skills: Strong marketing and communications skills, including content creation, social media management, and event planning. Proficient in marketing software and tools, including Adobe Creative Suite and social media management platforms.
We offer a dynamic and supportive work environment, competitive salary and benefits package, and opportunities for professional development and growth.
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