Driving Digital Sales Growth

2 weeks ago

Sydney, New South Wales, Australia beBeeCareer Full time $90,000 - $120,000
Ecommerce Manager Job Description

As an Ecommerce Manager, you will drive the strategy to achieve sales targets and deliver profitable sales growth across all domestic and international websites.

Seafolly embodies the spirit of the Australian beach and its unique lifestyle, inspiring confidence through eternal optimism and a commitment to empowering women to feel confident at the beach.

Our swimwear, apparel, and accessories collections are sold year-round in concept stores, online, and in select retailers in over 40 countries.

Key Responsibilities:
  • Work closely with the CRM manager to ensure website optimization for loyalty programs.
  • Manage the website to maximize sales and achieve weekly targets.
  • Grow ecommerce revenue through digital sales acquisition channels.
  • Track sales performance and key web metrics to complete monthly projections.
  • Implement the business' SEO strategy to identify opportunities to improve traffic, build domain authority, and grow organic sales.
  • Optimize shopping funnel opportunities to continuously improve onsite conversion.
  • Utilize A/B testing, heat mapping, etc., to achieve/improve onsite conversion.
  • Provide a passionate and collaborative leadership approach by ensuring KPIs are met.
  • Execute the global ecommerce strategy, in collaboration with relevant teams and key external partnerships.
Required Skills and Qualifications:
  • Experience in ecommerce and implementing SEO strategies, ideally within the fashion industry.
  • Knowledge of operating Shopify.
  • Strong Google Analytics skills with a solid understanding of ROI and profitability.
  • Knowledge of affiliate marketing management.
  • Previous experience working alongside agencies/UX specialists to implement digital roadmap projects.
  • Understanding of digital marketing such as social advertising.
  • Knowledge of ecommerce systems including feed management and AP21 experience highly regarded.
Benefits:

Seafolly offers a dynamic and supportive work environment with opportunities for career progression.

Generous employee discounts, exclusive sample sales, and a bonus birthday day off are included.

Others:

Apply now and take the first step towards a fulfilling career as an Ecommerce Manager

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