
B2B Segment Marketing Lead
17 hours ago
B2B Segment Marketing Lead
We're seeking a strategic B2B marketer to drive growth across small business and commercial sectors.
About The RoleThis role involves developing and executing multi-channel campaigns, refining value propositions, and enhancing lead generation to support business expansion.
- Develop and deliver B2B marketing strategies aligned with business objectives.
- Design and execute targeted campaigns for SME and C&I segments.
- Collaborate with sales teams to integrate marketing into operations.
- Analyse performance data to optimise marketing effectiveness.
- Influence senior stakeholders and maintain strong relationships.
The ideal candidate has:
- Experience in B2B segment marketing.
- Success in leading large-scale marketing campaigns.
- Exceptional communication and leadership skills.
- Data-driven decision-making with a focus on measurable impact.
We offer a welcoming environment that values respect, clear communication, collaboration, and wellbeing.
Perks include flexible working arrangements and exclusive benefits.
About Our TeamWe're a team of professionals dedicated to driving business growth through effective marketing strategies.
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