Revenue Generation Strategist

4 days ago

Sydney, New South Wales, Australia beBeeCommercial Full time $90,000 - $120,000

Drive Revenue Growth through Strategic Partnerships and E-commerce

We're seeking a commercially-minded professional to join our team as a Commercial Brand Executive. In this role, you'll drive new revenue opportunities through licensing, partnerships, and direct-to-consumer sales via our e-commerce platform.

As a key player in our commercial strategy, you'll collaborate across departments to unlock new revenue streams, increase brand visibility, and ensure the successful execution of licensing and e-commerce initiatives. You'll work closely with leadership to develop and implement strategies that maximise the value of our intellectual property (IP) and products.

Key Responsibilities:
  • Manage and grow our e-commerce platform, driving sales through targeted digital marketing and social media strategies.
  • Explore and develop strategic brand collaborations to generate new revenue streams.
  • Work closely with leadership on licensing business development, assisting in negotiating and securing IP agreements and revitalising consumer licensing opportunities.
  • Cultivate and manage commercial partnerships, both existing and new, through competitions and social media partnerships.
  • Oversee product selection, merchandising, and inventory management for our e-commerce platform to ensure a seamless customer experience.
  • Work with the marketing, editorial, and design teams to create and implement strategies that align with our brand identity and objectives.
  • Forecast and report on all revenue streams, including licensing, affiliate, and e-commerce.
  • Collaborate with internal teams to create and execute strategies that leverage our assets for growth.
Qualifications:
  • Proven experience in brand management, licensing and/or e-commerce.
  • Strong understanding of digital marketing, social media, and affiliate marketing strategies.
  • Strong understanding of licensing agreement processes and the ability to support the management of commercial partnerships.
  • Experience in e-commerce platforms and driving direct-to-consumer sales.
  • Strong project management skills with the ability to handle multiple priorities and stakeholders.
  • Excellent communication, negotiation, and interpersonal skills.
  • Strong analytical skills, with experience in sales forecasting and reporting.
  • Ability to work collaboratively across cross-functional teams.
  • Experience in consumer product merchandising and inventory management is a plus.

Our Commitment to Diversity and Inclusion:

We're committed to a safe, respectful and inclusive environment. From day one, you'll be encouraged to bring your whole self to work and will be supported to perform at your best.

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